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For the first time since the brand debuted in 2011, Anthropologie's wedding offshoot, BHLDN, has launched an eponymous line of wedding gowns, all priced between $650 and $1,600. The new line, called BHLDN the Label, contains 15 gowns in the brand's signature boho style, featuring gorgeous details like intricate beading, sweeping trains, graphic lace and even white butterfly appliqués that would convince even the most eagle-eyed brides that it was couture (PSA: It cost a fraction of the price). Here, a few of our favorite gowns.

butterfly gown bhldn
BHLDN

Floating on Air Gown

Shop Now ($1,400)

bhldn flourishing vines fown
BHLDN

Flourishing Vines Gown

Shop Now ($650)

bhldnludlow gown
BHLDN

Ludlow Gown

Shop Now ($975)

bhldn tres chic gown
BHLDN

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