beauty

by Greta Heggeness

We Compared This $8 Dupe with the Viral Color-Changing Blush

by Destinee Scott

The 46 Best Sales to Shop Now

by Karelle Mckay

‘The Last of Us’ Star Storm Reid Is Giving Us Serious Punk Rocker Vibes in New Instagram Photos

by Olivia Dubyak

Augustinus Bader for 25% Off? Yes, Please—and It's Exclusive for PureWow Readers Only

by Chelsea Candelario

Kate Middleton Swaps Her Signature Waves for Sleek, Straight Locks

by Olivia Dubyak

This Sunday Riley Sale Will Save You 25 Percent On Good Genes (& It's Just for PureWow Readers)

The One Ingredient a Beauty Editor Wants You to Nix from Your Winter Skincare Routine

by Karelle Mckay

We Tried the Viral Paraffin Wax Foot Warmer—Here’s Our Honest Review

by Olivia Dubyak

12 Awesome Products Our Editors Just Really, Really Love

by Chelsea Candelario

55 Black-Owned Fashion & Beauty Brands to Shop Now

by Olivia Dubyak

49 Romantic Gifts for Her That She’ll Love Opening on Valentine’s Day, Your Anniversary or Any Other Special Day

by Kara Cuzzone

46 Totally Unique Gifts Your Best Friend Will Love, No Matter the Holiday

Hot Take: Dr Teal’s Body Scrub Smells So Good You Won’t Want to Leave the Shower

by Destinee Scott

Makeup Taking Over Your Bathroom? The Joseph Joseph Viva Organizer Cleared My Unruly Drawer