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beauty / Deena Campbell

The Kicktail Bob Is the Flirty, Low-Maintenance Haircut Taking Over Spring

It’s giving bounce

Spring Trends

We sifted through the trends so you don't have to

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Style

Food

Meet Our Team

Jillian
Quint

Candace
Davison

Philip
Mutz

family / Rachel Bowie

30 Best Gifts for New Moms, According to PureWow Moms

Other than an extra pair of hands

Family

Wellness

Meet Our Experts

Dr. Mindy Goldman, MD, OB/GYN

Vanessa Rissetto, MS, RD, CDN

Janet Bayramyan, LSCW

Dr. Ann-Louise T. Lockhart, PsyD, ABPP

The Latest

PureWow

The Kicktail Bob Is the Flirty, Low-Maintenance Haircut Taking Over Spring

Editors' Picks

Is the Gen Z 'No-Pants' the New Millennial Side-Boob?

12 Jean Jacket Outfits That Are Super Easy to Copy—Plus 1 You Should Probably Skip

The 61 Best Mother’s Day Gifts for Every Type of Mom

9 Books I’m Excited to Read This Spring

How PureWow Editors Actually Style Their Adidas Sneakers

Move Over Butter Yellow, *This* is the It Color of 2026

The 13 Best Korean Sunscreens (Plus, What Sets Them Apart from the Rest of the Pack)

Spring Trends

Move Over, Frame Bags—Barrel Bags Are Spring’s New It Bag

Sweatpants Jeans Are the Comfiest Trend RN—Here Are 6 of the Best to Shop

ATTN, Gen Alpha Parents: The Chillet Is the New Alpaca Cut

I’m 5’2”—These Are the Spring Trends That Actually Work for Petites

All the NYC Girls Are Wearing Intimissimi’s Cashmere Ultralight Top

’70s Hair Is Trending—Should It Be?

Most Popular

15 Shows and Movies to Watch This Weekend

82 Easy Lunch Ideas That Are Fast, Low-Fuss and Foolproof

I’m Calling It: Mary Jane Sneakers Are About to Become Spring’s Hottest Hybrid Shoe

Joanna Gaines Called It: This Old-Timey Color Is the “It” Hue of 2026

After the Tormek T-1 Saved My 14-Year-Old Knives, I’d Recommend It to Any Home Cook

Style

Coachella’s Messy Girl Look Is the Y2K Rewind Millennials Have Been Begging For

Before & After: A Guest Room Transformation Designed for Style and Function

13 Pairs of the Most Comfortable Pants, Vetted by PureWow Editors

Getting the Biggest Trends for Festival Season Just Got Way Easier—Here’s How to Do the Desert Right with Amazon

Food

39 Spring Cocktails to Toast the New Season

8 Types of Gnocchi for Savoring the Ultimate Italian Comfort Food at Home

17 Delicious, Low-Sugar Cocktails You'll Want to Serve at Every Party

What's New at Trader Joe's This April? Carrot Cake Cream Cheese, Hot Honey Mustard & More

Meet Our Team

JillianQuint

Editor-in-Chief

CandaceDavison

VP of editorial content

PhilipMutz

VP, News and Entertainment

30 Best Gifts for New Moms, According to PureWow Moms

Family

Parents, Meet Lolos: The Affordable Kid Glasses that Bend, Not Break

I Told Mark Hamill That My 8-Year-Old Roots for Darth Vader Over Luke Skywalker

Does Yelling Work? Real Moms Say Yes

When the "Finger Princess" Is Your Spouse

Wellness

Yes, ‘Boy Kibble’ Is the Answer to ‘Girl Dinner’

Mind Talks: How to Navigate Mental Health Issues, From MDD to Anxiety

Are You Getting Enough Sleep? Here's What You Actually Need in Your 20s, 30s, 40s and Beyond

The 6 Best Acupressure Points for Anxiety

Meet Our Experts

Dr. Mindy Goldman, MD, OB/GYN

Medical Expert

Vanessa Rissetto, MS, RD, CDN

Registered Dietician Nutritionist

Janet Bayramyan, LSCW

Licensed Clinical Social Worker

Dr. Ann-Louise T. Lockhart, PsyD, ABPP

Freelance PureWow Editor

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13 of the Best Airbnbs for a Bachelorette Trip in the U.S., Whether You're Looking to Party or Relax

The 18 Best Ski Resorts Near NYC

Anne Hathaway Was Spotted With This Celeb-Approved (and Under-$100) Handbag

'BEEF' Season 2 Is *So* Different Than Season 1—and I'm Fully Obsessed with It

25 Truly Exceptional Airbnbs in Upstate New York

The 3 Pvolve Pieces Jennifer Aniston Swears By

Joanna Gaines’s 3-Word Advice for Home Design

The Best Cheese & Charcuterie Boards to Order Online (Taste-Tested, with Photos)

I Saw 4 Off-Broadway Musicals This Month—But Only 2 Were Must-See

Retro Varsity Jackets Are Trending for Baseball Season—and Pro Standard's Styles Hit It Out of the Park

Lululemon's New Spring Arrivals Have Me Ready to Work Up a Sweat (in Style)

‘Beef’ Season 2 Is Here—But Did You Know These Two Characters Are Related IRL?

Dylan Efron Reveals His Favorite Zac Efron Movie—and It's Not 'HSM'

Serena Williams’s Daughter Adira Can’t Resist Cake in Adorable Video

I Tried the Viral Ninja CREAMi Deluxe, and It Makes Whipping Up Healthy Frozen Treats *So* Easy

This Secret Olaplex Sale Is Your Answer to Healthier Hair (for Way Less)

12 (Gorgeous) Airbnbs for Large Groups in Los Angeles, from Echo Park to Venice

'Law & Order' Star Chris Meloni Tears Up in Raw Video After Show Cancellation

Move Over Butter Yellow, This is the It Color of 2026

Jillian
Quint

Candace
Davison

Philip
Mutz

'BEEF' Season 2 Is So Different Than Season 1—and I'm Fully Obsessed with It

I Tried the Viral Ninja CREAMi Deluxe, and It Makes Whipping Up Healthy Frozen Treats So Easy