PureWow: Women's Fashion, Beauty, Life Hacks & Recipes

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35 Easter Egg Hunt Ideas You Haven’t Tried Before

Everyone knows that Easter egg hunts are the highlight of the holiday. Still, an exceptional hide-and-hunt isn't easy to pull off. Too hard, too easy, too cut-throat—there's plenty to...

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Sofia Kraushaar

The 16 Best Bullet Vibrators to Buy Yourself This Valentine's Day

As we settle in for a long, socially distanced winter , sex toys sales are booming. It makes sense; it's an easy way to get creative with alone time and it's much safer than sleeping around...

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37 Natural Hairstyles for Black Women, from Casual to *Very* Special Occasion

A new year means stepping out of your comfort zone and trying out a new hairstyle, right? Whether you attempted the quarantine chop , worked a protective style (aka braids) or managed your...

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Sofia Kraushaar

3 Things a Financial Advisor Loves to Hear from Clients (and Two They Wish You’d Stop Saying)

You're prattling on about your $8,000 roof repair, but is your financial planner really listening...or stewing over the thing you said two minutes ago. According to Jacki Purcell , a...

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Family

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© Peter Lourenco/Getty Images

35 Easter Egg Hunt Ideas You Haven’t Tried Before

Wellness

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Sofia Kraushaar

The 16 Best Bullet Vibrators to Buy Yourself This Valentine's Day

Beauty

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Leon Bennett/Taylor Hill/Michael Kovac/Getty Images

37 Natural Hairstyles for Black Women, from Casual to Very Special Occasion

Money

3 words a financial advisor loves to hear cat

Sofia Kraushaar

3 Things a Financial Advisor Loves to Hear from Clients (and Two They Wish You’d Stop Saying)

Food

plantain vs banana CAT

Sofia Kraushaar

Plantain vs. Banana: Um, What’s the Difference? Asking for a Friend…

Fashion

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How Should Jeans Fit? Here’s Everything You Need to Know About Waistbands & Hems

Food

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Claudia Totir/Getty Image

Does Pasta Go Bad? Here’s How Long You Should Keep Noodles on the Shelf

Food

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Photo: Liz Andrews/Styling: Erin McDowell

28 Cozy February Dinner Ideas to Cook Every Night This Month

Recipes

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Photo: Nico Schinco/Styling: Erin McDowell

Blood Orange Eton Mess

Family

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Rich Fury/Getty Images

A Reader Asked About Sophie Turner's Stroller. Turns Out She Actually Has 3

Fashion

valentines day gifts for her cat

Sofia Kraushaar

The 50 Best Valentine’s Day Gifts for Her, Ranging from $11 to $1,495

Tech

invisawear scrunchie calls 911

InvisaWear’s Smart Scrunchie Is Designed to Save Your Life (No, Seriously)

Beauty

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Mike Coppola/Jon Kopaloff/Frazer Harrison/Getty Images

8 Protective Hairstyles to Try This Winter (And the One to Avoid)

Fashion

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Victoria Bellafiore

The Best Lingerie, Jewelry & Sex Toys…Because You Know What Holiday Is Around the Corner

Wellness

best peloton alternatives

Here’s What Users Say About the 9 Best Peloton Alternatives

Fashion

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The 7 Accessories Every Woman Should Own By 40—Including 1 You Probably Didn’t Expect

Beauty

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Sofia Kraushaar for PureWow

Setting Powder vs. Finishing Powder: Here’s How They’re Different

Family

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30 Easter Gifts for Kids (That Aren’t Giant Chocolate Bunnies)

Fashion

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Brad Barket /Getty Images

Kelly Ripa Fans Are Going Wild for Her Bold Red ‘Live’ Dress—& It’s on Sale Right This Second

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