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Fashion


Trends and styles for every season, vibe and body type—so you can look great and feel great

Editors and Experts

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Abby
Hepworth

Editor

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Courtney
Mason

Editorial Assistant

stephanie maida

Stephanie
Maida

Senior Commerce Editor

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Natalie
LaBarbera

Associate Commerce Editor

Natalie LaBarbera is an Associate Commerce Editor at PureWow who covers commerce stories across verticals, including fashion, travel, books, sales and more. Read on for her full bio.
Jelly Flats
PureWow/Anthropologie/Free People/Zara
fashion / Natalie LaBarbera

Move Over, Mesh: This Is the Summer of the Jelly Flat

The throwback trend we never expected
fashion
/ Natalie LaBarbera

I Browsed Thousands of Items in the Nordstrom Anniversary Sale 2025 Preview—These 15 Are in My Cart to Shop Tomorrow

fashion
/ Abby Hepworth

Cuffed Jeans Are Trending for Fall—and the Nordstrom Anniversary Sale Has All the Best Styles to Shop

fashion
/ Marissa Wu

I Review Comfortable Footwear for a Living and These are Best Shoes to Buy During the Nordstrom Anniversary Sale

home
/ Destinee Scott

Amazon Prime Day 2 Is in Full Swing! Don't Miss the 87 Best Deals on Sunday Riley, Stanley and More

fashion
/ Chelsea Candelario

20 Fall Coats from the Nordstrom Anniversary Sale to Buy Now & Wear Later

fashion
/ Natalie LaBarbera

7 Fall Trends to Shop and Save on Ahead of Time Thanks to the Nordstrom Anniversary Sale 2025

fashion
/ Abby Hepworth

Amazon Prime Day Has All the Cowboy Chic Must-Haves a Western Gal Could Want

fashion
/ Natalie LaBarbera

Straw Bags Are Trending for Summer and These 5 Are Under $60 During Amazon Prime Day

fashion
/ Abby Hepworth

I Cover Fashion Deals for a Living and These Are the 8 Things I’m Buying for Prime Day

fashion
/ Stephanie Meraz

I’m a Fashion Editor and These Under-$100 Prime Day Finds Look Designer

fashion
/ Stephanie Maida

These Are the 3 Most Flattering Dresses on Sale for Prime Day (Trust Me, I Tried Them)

home
/ Sydney Meister

41 Viral Products That Are Majorly Discounted During Amazon Prime Day 2025

news
/ Destinee Scott

21 Editor-Tested Picks You’ll Want to Snap Up on Amazon Prime Day 2025

fashion
/ Destinee Scott

The Nordstrom Anniversary Sale Is Open for Early Access, and Icon Members Have First Dibs on These 57 Coveted Deals

fashion
/ Stephanie Meraz

The Cult-Favorite Natori Feathers Bra Is *the* Most Comfortable Bra That I Own (& It's Over 30% Off During the Nordstrom Anniversary Sale)

fashion
/ Olivia Dubyak

4 of the Sleekest Crocs Styles Are on Sale for Amazon Prime Day 2025

fashion
/ Dana Dickey

The 29 Best Amazon Dresses—on Sale for Prime Day

fashion
/ Dana Dickey

Snap Up Designer Handbags from Coach, Rebecca Minkoff & More at the Nordstrom Anniversary Sale

fashion
/ Stephanie Meraz

These 35 Prime Day Fashion Deals Are Way Too Stylish to Pass Up

fashion
/ Dara Katz

‘90s Movie Mom Is My Look of Summer

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