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Philip Mutz
VP, News and Entertainment
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Catrina Yohay
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- Former D1 athlete, certified nutrition coach, avid runner
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Dara Katz
Executive Editor
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- Studied English at University of Michigan, Ann Arbor
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Licensed Clinical Social Worker
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About PureWow
PureWow is a multimedia brand that inspires, educates and entertains over 100 million people a month through its original content and experiences. With a focus on beauty, fashion, wellness, family and food, PureWow strives to 'make the fun stuff better and the important stuff easier' for their audience (primarily women aged 25 to 45). Founded in 2010, PureWow ranks in the top three largest US women's media brands, with content distributed via its website, social, video, email and events. It was named one of the top 100 websites for women in the US by Forbes, which called PureWow the 'one-stop shop' on the web for 'fashion, beauty, family, health, food, travel, tech, books, etc.' PureWow is the most-tenured publishing brand in the Gallery Media Group portfolio, which is part of VaynerX, a Gary Vaynerchuk holding company.
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What does that mean, more specifically? To better and brighten women’s lives in an easy-to-achieve, come-as-you-are, judgment-free space.
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