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10 Beauty Products You Need for the Best ‘Euphoria’ Halloween Makeup

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Ever since Euphoria aired on HBO, we’ve been questioning why we ever threw away our roll-on eye glitter from middle school. If only we knew it would come in handy again one day. (Sigh.) So this Halloween, we’re throwing it back to our pre-teens and paying homage to the show with the sparkliest, most gem-encrusted eye makeup around. The best part: With makeup this good, we don’t even need to fuss over a costume. Here are four iconic looks from the show and the products needed to duplicate each.

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maddy halloween look euphoria
Eddy Chen/HBO

Maddy’s Crystal-embellished Eyes

Some of the most replicated makeup from Euphoria has been Maddy’s many rhinestone eye looks. First, snatch your hair into a tight, high ponytail, add some hoop earrings. Then, swipe on a cat eye using dark liner and proceed to bedazzle your lids with gemstones. You can trace over your eyeliner with rhinestones or outline your lid with a few strategically placed gems—basically, anything goes. Ensure they stay put all night by using false lash glue to secure them in place.

Get the look: Kiss false lashes ($5); TecUnite gems ($8); Ilia eyeliner ($28)

jules euphora halloween look
Eddy Chen/HBO

Jules’s Neon Eyeliner

Jules’s abstract eye makeup might just be our favorite. This look is super easy to recreate with a wash of hot pink shadow over and under your top and bottom lash lines using a tapered brush. Add a few swipes of contrasting pastel liner at the inner corners—break up the lines if you want to look really artistic—and rock your most feminine frock à la Jules.

Get the look: NYX Professional Makeup eyeliner ($7); Flower Beauty eye shadow ($9)

kat euphoria halloween look
Eddy Chen/HBO

Kat’s Emerald Eyes And Red Lip

Kat’s transformation from good girl to vixen is super fun to watch, but it’s even more fun to replicate. A green smoky eye and deep red lips are edgy on their own, but add a corset and a choker for a more believable costume. Pro tip: make your eye shadow even bolder by starting with a cream base and building a metallic finish with powder.

Get the look: NYX Professional Makeup cream eye shadow ($10); Smashbox lipstick ($21); Huda Beauty Obsessions eye shadow palette ($27)

rue s euphoria halloween look
Eddy Chen/HBO

Rue’s Glitter Eyes

Rue may be the star of the show, but her makeup is probably the easiest to pull off. You don’t have to be precise to get her look—just trace both upper and lower lash lines with a gel eyeliner and then cover your lids with loose glitter. If sparkles fall under your eyes, leave them there. Add some extra glitter beneath your lower lashes to go even more dramatic.

Get the look: Ilia eyeliner ($26); Anastasia Beverly Hills loose glitter ($40)



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Brianna Lapolla formerly held the role of Senior Commerce Editor at PureWow covering all things shopping across beauty, fashion, and lifestyle. Now, she's putting her 12 years of...