48 Viral Products That Are Majorly Discounted During October Prime Day

If you’re not in the market to drop nearly $100 on a pair of lululemon Aligns, one TikToker says this pair of leggings is a buttery-soft dupe. Not only are they made from similar materials (nylon and spandex) but they also have a high waist, moisture-wicking capabilities and a seamless waistband. Add to that the fact that they’re available in 23 colors and are currently just $20 a pop and you’ve got yourself a total no brainer.

Keeping your clothes organized is a great way to prevent clutter and makes it easier to get dressed in the morning. This six-piece storage set is stackable and easy to set up. Each piece also has a clear window in front, so you can quickly find what you need. According to shoppers, the only downside is that they don't have a solid, reinforced bottom for extra support, but otherwise they're a great buy, especially during Prime Day.

This luxe smoothing spray has a cult following, including PureWow’s very own Associate Editor Sydney Meister who says, “Not only did my hair feel like the embodiment of a silk scarf, but it also helped with reducing the poofiness my ‘do was facing. The anti-humidity technology was a game changer compared to other products I’ve tried.” Silky smooth locks for 20 percent off? Count us in!

Upgrading your pillows is always a fun and comfy gift to yourself. This highly-coveted soft set is a best-seller, garnering more than 128,000 5-star ratings. They come in a set of two and are designed to help keep you cool (like, fresh side of the pillow, cool) all night long.

If you scored the Beckham Hotel Collection pillow (see #4), it only makes sense to add the cozy blanket to your cart. The soft fleece is a standout online as reviewers praise how warm and comfy they feel snuggled up under it. It's crafted in premium microfiber that aims to be super fluffy yet very lightweight. Plus, the blanket comes in various sizes (i.e., twin to California king) and 23 colors to match your home's aesthetic.

This 6-in-1 is ready to cut down on your appliances at home. Our Place is loved for their Always pan, but Assistant Commerce Editor Natalie LaBarbera recommends this air fryer-toaster oven hybrid in your kitchen. The brand claims it can preheat 75 percent faster and cook up to 30 percent faster than traditional ovens. Whether you want to air fry, roast, bake, toast, reheat or broiling, the oven promises to cook any meal. As LaBarbera shared in an honest review, "As someone who has always been intimidated by all of the buttons and settings on standard air fryers, I was excited to find that this oven required nothing more than placing my food in the air fry basket and flipping the switch to the correct mode. And, I'm happy to report, it definitely lived up to the hype of pre-heating and cooking super fast."

Reviewers, including Beauty & Cultures Editor Chelsea Candelario, note these teeth whitening strips are great for beginners or anyone with sensitive teeth. “I’ve heard horror stories about certain brands and how you suffer from sensitivity after using them,” says Candelario. “I was lucky (and relieved) that I didn’t have to experience any pain or discomfort while using these. Since they’re made with essential oils, I didn’t have to worry about any harsh chemicals or flavorings in my mouth.” Add them to cart now for a sparkling smile on sale.

These nipple covers frequently make the rounds on TikTok and beyond because they’re made from medical-grade adhesion (so they’re reusable and sweat-proof) and they’re guaranteed to stay on for up to 12 hours. Plus, they’re designed to be skin-safe; as plenty of shoppers attest, they're non-irritating, even on those sensitive body parts.

I'm not ashamed to admit that TikTok made me buy this pet hair remover. In fact, a quick scroll through more than 100,000 reviews and you'll see that I'm not the only one that couldn't resist its simple design that only requires you to roll the gadget back and forth along any surface (couch, rug, clothing and all) to get up fur and lint. And when you're done, all you have to do is press down on the release button to open the pet fur remover and empty its contents. Easy and satisfying.

This dog feeder is the number-one best-selling bowl on Amazon—and pet owners can't stop raving about it. If your pup needs to slow down on eating his kibble, this feeder is designed to reduce their time by ten. It has a non-slip base and it's made of food safe plastic to reduce overeating and bloating. Whether they prefer dry or wet food, the bowl comes in different sizes, so no more inhaling their meal all at once.

If you need a travel-friendly mirror, look no further than this internet favorite from Kintion. It was a go-to pick for LaBarbera this season and it truly beats using hotel lighting to do your skincare (or makeup) routine. It comes in 3.3 inches long and 2.5 inches wide, which makes it easy to slip into your bag. It also opens flat at 180 degrees and features two LED lighting settings to see your face clearly. Plus, it includes a 3x magnifying mirror to really get up close and personal.

If you love reading in dimly lit places (i.e., your bed), then you need to get your hands on this rechargeable neck reading light. It also features three light colors, six brightness levels and bendable arms for versatility. Sure, you may feel a bit silly when you wear it around the house but you can take comfort in knowing Reese Witherspoon might be doing the very same thing and that you paid less than $20 for this cult-favorite product.

There are few treats I love more than freshly made ice cream, and suspect it might taste even better coming from a machine you scored for 25 percent off. PureWow content creator Kate Kesselman tested the beloved Ninja machine an episode of Take My Money and concluded, “it changes the game when it comes to smoothies and ice cream.” And the narrow design takes up minimal space on your countertop.

Say buh-bye to dirty floors and loud corded vaccums! This Dyson best-seller is designed to automatically detangle any strands it picks up, so pet hair doesn't stand a chance. Its digital motor spins at up to 110,000 rpm to generate major suction power in order to remove dirt and debris from every crevice. Plus, it offers up to 60 minutes of run-time on a full charge, and it’ll intelligently adapt power based on debris detected and floor type. 

Speaking of Dyson, here's your sign to splurge and get yourself this TikTok- and editor-approved hair tool. Now, the Airwrap rarely goes on sale, but when it does, it's only right to snag one before it's gone. This bundle is designed for straight and wavy locks, using Coanda technology—hot air, not hot plates—to dry and style while reducing heat damage and frizz. It comes with six attachments to curl, smooth and straighten hair.

There are jewelry organizers and then there's this one from Songmics. This 2-in-1 acts a mirror and a beauty compartment that you can store all your accessories and go-to products. The mirror is 16.5 inches wide and 42.5 inches tall, so you can get a full body view of any outfit. And let's talk about the interior, which has a built-in smaller mirror, LED lights, hooks for necklaces and earrings and four shelves. It can be hung over your door or mounted on the wall for a floating effect.

Trench coats are one of those wardrobe staples that simply will never go out of style, so why not invest in this timeless piece now and save $20? This one comes with a removable soft belt and adjustable button straps on the cuffs that you can cinch in to define your waist. Per reviews, it runs a little large, but if you plan to wear it in fall or winter layered over knits I suggest sticking with your usual size.

Holy snack options, Batman! With eight handy snack boxes that fit perfectly in a portable, lidded container, this serving tray is perfect for picnics, charcuterie boards and anyone who likes to graze throughout the day. The lid even has a pop-out handle to make it easy to carry without tipping or spilling. Add it to your shopping cart now while it’s under $20.

This stocking stuffer is sure to be a hit for the holidays. The 4-pack features festive (and downright adorable) Squishmallows that symbolize Santa, snow, holiday drinks and more. They are loved for being soft, and there I say, squeezable. Plus, at five inches tall, they can be displayed just about anywhere without taking up too much space.

Fall calls for a comfy oversized sweatshirt. This casually cool piece pairs well with boyfriend jeans or cozy sweats for a night in. Crafted in viscose and polyester, the material purposely has a loose fit and a wide neckline that's great for layering. It comes in 21 striped versions to complement any autumn look.

I love a good throw-on-and-go outfit and Amazon is making that even easier with this two-piece set that’s chic and comfy. It’s like an outfit in a box, with a half-zip sweatshirt that has ribbed cuffs, long sleeves with thumbholes and an oversized fit. Also, a coordinating pair of high-waisted wide-leg sweatpants with large side pockets. The set is available in sizes XS to XXL in 25 different colors, all of which are discounted as part of Prime Day.

Available in a handful of fun colors, the tiny Ecolution popcorn maker is the perfect size for those days you want just a little nosh—especially because the lid serves as a measuring cup, so you can make just the right amount (up to six cups). It’s also extremely easy to use: Just pour your kernels into the wide-mouth top and pop it in the microwave for three minutes or less.

I love any chance I get to make my kitchen more efficient and this TikTok-famous device takes the tedious time out of chopping veggies. Just pop your bell pepper or onion onto the sharp slats and press down the top for seamlessly cut vegetables for your salad, omelet or whatever else you're cookin' up.

I'm seeing this trendy stand holder everywhere and I'm already convinced that I need to snag one for Prime Day. At only 1.19 pounds, it can hold your phone or tablet as you lay in bed and binge-watch Heartstopper. It's designed with a 360-degree rotating pull clip and a 180-degree flexible arm so you can watch comfortably while sitting or lying down. The best part? The center is a detachable bowl, so you can add delicious snacks or store any tech accessories.

Give your arms a break and invest in an electric scrub brush like this Labigo model to get your bathroom and kitchen sparkling clean without exhausting yourself. It comes with six different heads suited to different surfaces (like porcelain bathtubs and stone tiles), and the handle can be extended for those hard to reach areas (up to 47.63 inches). As for the battery, the brush can be used for about 90 minutes after only 3.5 hours fast charging.

Grace & Stella counts both Jessica Alba and Leona Lewis as fans, as well as our very own Beauty & Cultures Editor Chelsea Candelario. In her honest review, Candelario says "While they won’t drastically change the appearance of your under-eye area, I do still see a difference. I feel more energized (like the name suggests) and the area looks brighter than ever. I appreciate how they reduce my dark circles and maintain moisture." Plus, the eye masks come in a variety of packs, so 48 pairs for under $20 right now.

Score this Gabrielle Union-approved acupressure mat-and-pillow set for 20 percent off to upgrade your recovery days like a pro. The flexible mat, covered in little plastic spikes, is designed to stimulate blood flow to purportedly reduce muscle tension and soreness, as well as increase energy, circulation and relaxation. And the coordinating pillow brings all those same benefits your neck and head for a full-body experience.

The holidays are coming up, so capture your memories with this Kodak set. Any photo can quickly be turned into an IRL copy using this photo printer, along with a dock that will protect your photo as it prints. Whether you have an iPhone or Android, all you need is Bluetooth connection to print as many pics as you like. Thanks to the brand's 4PASS technology, you'll print high-quality images that are fingerprint- and water-proof. Oh, and the bundle also comes with 80 sheets to last you all season long.

According to Gen-Z, ankle socks are not cool. However, these ruffle ones may sway their opinion, especially since they'll want to display these cute ones for the season. These Mcool Mary picks come in a pack of six and it's a great addition to a pair of sneakers or ballet flats. With a blend of cotton, polyester and spandex, shoppers say they're soft, breathable and comfortable to wear all day. Get them in all white or mix it up in a variety pack that would surely be a fashionable choice for fall.

Free your home of spots and stains with this easy-to-use portable Shark cleaner. It comes with two cleaning solutions and four interchangeable heads to help you tackle and lift stains from carpets, upholstery, even car seats. And the water tank is super easy to empty and clean once you’ve completed all your dirty work. Add it to your shopping cart now to save $50.

One gift people are loving for their grandparents? This digital picture frame. It’s super easy to set up; simply connect it to Wi-Fi and create a unique Skylight email address. From there, you can start sharing new photos to display in real time—without the hassle of printing or framing. Not only is this great for anyone who’s anti-social media (or doesn’t know how to work it), but tech-savvy users will also appreciate the gorgeous 10-inch color touch screen with 1280 x 800 resolution. And with cloud-based storage, there’s no need to worry about deleting photos that you might want to display later.

In an episode of Take My Money, Kesselman tested this bodysuit because she wanted something that would offer the same snatched look that the viral Skims bodysuit does (albeit, at a lower price). Enter: this Amazon alternative, which is now just $29 (compared to $68 for Skims). After trying it on, she says, “It is so similar to the Skims bodysuit…I think it's even tighter than the original. I like the chest—I feel like I don't need a bra underneath—and the straps are adjustable.” That said, she also mentions: “If you don't like things too tight, size up a bit… [it’s super tight] and definitely gives more space and room in my jeans.”

If there’s one hair tool celebrities and editors love, it’s the Shark FlexStyle. The multi-styler can be used to curl, smooth and dry hair with a snap of any attachment. It promises fast drying minus heat damage—all thanks to the tool regulating the temperature and heat exposure. With over 1,000 5-star reviews, the blow dryer is praised for being lightweight, coming at just 1.5 pounds so you don't have to worry about an unwanted arm workout in the morning. It works for all hair types as it comes with two auto-wrap curlers, oval brush, paddle brush, diffuser and styling concentrator.

I never thought an upholstery cleaner could be sexy, until I came across this video showing a woman ridding her car of everything from coffee stains to old juice box spills. I guarantee you'll be fantasizing about how you could use it, too. It has hardcore suction and spray power to tackle pet stains, food stains and anything else that's stuck in your upholstery.

Fun fact: One of these little pots of delicious lip goo from Korean beauty brand Laneige is sold every three seconds globally. And I'm here to report that it lives up to the claims that say it will moisturize and soothe your lips. (Though it’s technically an overnight treatment, Candelario mentioned in her review that she uses it as a lip balm throughout the day.)

I'm here for all those TikTok before-and-afters of people showing off their longer, thicker lashes after using a flick of this non-prescription lash serum every day. This serum is known to be a favorite of Meghan Markle's and is formulated to not just lengthen your lashes, but to strengthen them as well.

On a bit of a cleaning kick? Add this simple mop to your regular rotation when you need to tackle spills, dusty floors or just want to zhuzh up your home. To use, simply dip the mop head in the water/soap mixture below then place in the spinning top to control exactly how much cleaning solution you want to use. The foot pedal means you don’t have to bend over or twist yourself into knots just to get clean floors, and the bucket is super lightweight so you can empty it with easy once you’re done.

This TikTok-viral product turns any bottled beverage into a hands-free dispenser in seconds. Simply remove the lid or cap, snap on the Magic Tap and voilà! Now you’re ready to fill up your water glass, add milk to a bowl of cereal or top off your morning OJ in a flash.

Achieve the aesthetically organized kitchen of your dreams with this fan-favorite, 24-piece storage set. The clean containers make it easy to see everything in your pantry at a glance (so you never run out of Cheerios or all-purpose flour again) and are BPA-free. The set even comes with reusable labels to indulge your organizing fantasies even further.

If you haven’t bought into the silk and satin pillowcases club—and the powers they have on a good hair and skin day—you’ll want to start with Bedsure’s satin pillowcase set. At only $8, and with over 291,900 reviews, this will be a game-changer in your nightly routine. Not only does satin reduce hair breakage and keep it tangle-free—so you can forget about frizzy flyaways in the morning—but the breathable fabric also works to maintain hair moisture, which makes it a go-to for thick, curly or dry hair. And aside from hair protection, the smooth texture protects your skin from sleep lines and wrinkle formation.

If there’s one thing your next outdoor party needs, it’s these outdoor string lights. First, because they can be controlled by the Govee Home app within a Bluetooth range of up to 230 feet. But mostly because there are six scene modes for easy party decor and the lights are dimmable from 1 to 100 percent via the app. They boast an IP65-waterproof rating, making them totally weatherproof, and the bulbs are shatterproof, so you won’t have to worry about taking them down on a rainy day. Oh, and did we mention that they have a 20,000-hour lifespan?

Once you see this wrap organizer in action, you’ll never want to go back to messy drawers. It’s a bamboo dispenser that’s designed to hold plastic wrap, aluminum foil and wax paper (up to 12 inches wide) to keep your kitchen drawers nice and tidy. (Or you can hang it on the wall if you need easy access while you’re in the kitchen.) Each slot comes with a built-in slide cutter, offering a hassle-free cut every time, and it comes with 21 label stickers, making it easy to identify what’s what (or label anything else you need in the drawer). 

I’d be lost without my Sunday restock videos—and this label maker is the key to achieving aesthetically pleasing organization. People are obsessed with this one because it never requires ink and prints at a speedy 2.4 inches per second. The Bluetooth settings make it easy to use with auto label paper recognition and alignment—and the companion app provides scan, image recognition, batch printing and customization options with more than 1,000 icons, 20 fonts and 100 borders. It also supports various label types, including product labels, address labels, price labels and beyond.

You’ve seen these babies all over your feed. From influencers who are using them under the cabinets to ones who have them in their closets and bathrooms, the motion-sensor lights can instantly brighten a space while making it feel luxurious. Its PIR Motion Sensor can detect movement within a 10-foot range while the 3500K bulb offers a warm, cozy color temperature. The best part? It has an Auto-On mode that ensures the lights switch off every 30 minutes. 

In a video with 115.2K views, TikToker @jclaudettef says, “I used to bring about three different bags for my toiletries when I traveled but with this bag, I only need one.” That’s because this toiletry bag features four extra-large compartments with zippers and an open back pocket for ample storage. While the inner compartments are clear—so you can see everything inside without having to rummage—they also include elastic straps that can hold anything from bottles and brushes to makeup and hair accessories. Yet, the best part is that it includes a hanging hook at the top, so you can unroll it at the hotel while still having something compact to travel with. 

If you’re trying to shove as much as you can into one suitcase, you’re going to want to snag a set of these beloved packing cubes. It includes four large packing cubes and one shoe bag, a large laundry bag, a toiletries bag and an accessories bag. Not only are they lightweight—so you won’t have to worry about overhead luggage charges when you’re flying—but they make organizing your stuff a dream. Bonus: The set is available in 13 colors, so you can assign each family member their own unique hue to keep track of what belongs to who. 

Prime Day is a great time to stock up on some skincare and PureWow readers are loving Youth to the People right now. Formulated with green tea, kale and spinach extract, it works to cleanse and remove any makeup, SPF and excess oils. As Candelario shared, "The gel formula promises to improve the look of pores over time and I’ve noticed a subtle difference near my cheeks (where I’m prone to excess oil and breakouts). Whether I was wearing a full face of makeup or layers of SPF, the cleanser rinsed it all away with just one pump of product. It has a rich lather and the scent isn’t overpowering. It reminds me of a fresh green smoothie."