Fashion Lovers Need to Follow This ‘Squid Game’ Star on Instagram

If you're like us, then you've probably already plowed through all nine episodes of Squid Game and you're still reeling from the effects. While there are so many things to admire about Netflix's highly successful new television series, there's one star who has really stood out for many fans: HoYeon Jung.

Jung portrays Kang Sae-byeok on the series, a tough-willed loner and a pickpocket who defected from North Korea and is trying to reunite with her family. Jung offers a terrific performance in the Netflix drama, and while this wasn't her first glimpse of fame (she has featured in many runway shows and magazine spreads, as well as taken the runner-up spot on the fourth season of Korea's Next Top Model), the star's stock has only skyrocketed since the premiere of the show.

This past week, Jung quickly racked up millions of followers and became the most-followed Korean actress on Instagram. Soon after, Louis Vuitton announced that she was one of the company's newest global ambassadors, and we can totally understand why.

The Korean star's Instagram is full of high fashion, and as coveters of couture, we have become obsessed with scrolling through her account.

“New start with @louisvuitton @nicolasghesquiere ♥️ #ad #LVSS22 #louisvuitton,” Jung said in the caption announcing her new partnership. The collab is fitting, given that Jung's international modeling debut occurred when she walked for Louis Vuitton back in 2016.

Besides this latest post, the actress's account is full of stunning fashion moments. Just a couple days ago, she showed off comfy athleisure courtesy of Adidas.

And only last month, she gave us an outfit that combined Victorian-era influences (that shirt!) with classic American denim.

And this shoot? Need we say more?

We can't wait to see what looks she gives us in the future (and we hope we see her in a lot more after Squid Game, too).

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Associate Editor, News and Entertainment

Joel is the Associate Editor for News & Entertainment and has been reporting on all things pop culture for over 5 years. Before working at PureWow, he served as a Features...