Whoever told you to wait until Black Friday to save big on best-selling items has a lot to learn. Take it from this sales and deals editor: You can start your shopping spree today without worrying about missing out on lower prices later. Why? Because a ton of your favorite brands and retailers, from Amazon and Nordstrom, to Our Place and Cozy Earth have kicked off their Black Friday sales earlier than ever, proving that early birds really do get the worm (erm, savings).
So if you can't wait to get your hands on a luxe mattress or new winter boots, or simply can't resist the idea of beating the virtual crowd on November 28—aka the busiest shopping day of the year—you've come to the right place. Grab your wallet and hunker down, y'all: I've rounded up 41 of the best early Black Friday sales of 2025 to score this minute.
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