Jennifer Coolidge Teamed Up with ‘White Lotus’ Creator for e.l.f. Super Bowl Spot That Really *Stuck* with Us

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It will probably be a while before we get any more new episodes of The White Lotus, and unfortunately, we likely won't be seeing Jennifer Coolidge in the next installment (boo!). However, the 61-year-old star surprised everyone on Super Bowl Sunday, by appearing in a new spot for e.l.f. Cosmetics, which was actually written with the help of White Lotus creator, Mike White.

With a script co-written by White and e.l.f.'s creative marketing and communications agency, SHADOW, the spot sees Coolidge trying out e.l.f.'s Power Grip Primer, and the comical results will really...stick with you. Check it out below.

In the clip, directed by Maggie Carey and Neal Brennan, Coolidge is gifted with the primer and she's seen rubbing it on her face while dressed in a gorgeous hot pink gown. “I love presents!” she says, before being wowed by the results. “Oh my goodness! I look like a baby dolphin.” (She then proceeds to make some chuckle-inducing dolphin sounds.)

However, things quickly take a turn as the Legally Blonde actress realizes just *how* sticky the product is: “This primer stuff sure is sticky.” Coolidge then shows off her physical comedy chops, as she accidentally touches all the items around the room and they adhere to her hands. “It has a real good grip,” she remarks.

Jennifer Coolidge.
Jeff Lipsky/e.l.f. Cosmetics

Coolidge has been on quite a roll lately, reprising her part as Tanya McQuoid on The White Lotus and taking home an Emmy and the Golden Globe for Best Supporting Actress in a Series, Miniseries or Television Film. Recently, she's also starred in The Watcher and Shotgun Wedding, with her upcoming film We Have a Ghost set to premiere later this month.

She promoted her Super Bowl spot with a post on Instagram, where she wrote, “See you on ‘sticky’ Sunday [winking emoji].”

Kansas City may have won the football game, but Coolidge clearly won the Super Bowl.

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Associate Editor, News and Entertainment

Joel is the Associate Editor for News & Entertainment and has been reporting on all things pop culture for over 5 years. Before working at PureWow, he served as a Features...