As if being an actress, Super Bowl halftime star and frozen pressure cooker meal mogul wasn't enough, Jennifer Lopez is adding another project to her plate: a forthcoming shoe collection available exclusively at DSW.
Launching March 13, the JLo Jennifer Lopez collection is inspired by "the pulse of NYC, the heat of Miami and the glamour of L.A."
In a statement, Lopez said, “Since the beginning of my career, I’ve wanted to do it all — music, movies, and fashion. There are so many facets to my career, and that’s what I wanted to bring to my collection with DSW. This collection represents three cities that have become such an important part of who I am: New York, Los Angeles and Miami.”
DSW is slowly rolling out sneak peeks of the collection (priced from $59 to $189) on its website, from an ankle strap platform sandal to a block-heeled mule. You can also sign up on the site for the chance to shop the styles before everyone else. Those who sign up will be able to shop up to 11 styles from March 9 to March 15, before the entire collection is available in stores and online on March 16.
Better yet, after the inaugural footwear line debuts, a line of handbags will follow.
Time to make room on the old shoe rack.