Pamela Anderson Sparked The Hair Color of the Season—And Here's How to Copy Her

Plus, tips on how to maintain your new look

a photo of pam anderson in black and white
Stephane Cardinale-Corbis/Contributor/Getty Images

Every year I predict some variant of red will be *the* hair color of the season (think: Cajun Spice and Cowboy Copper), so it's no surprise that Strawberry Blonde is finally ready to have its moment. Thanks to Pamela Anderson debuting the buzzy hair color this past September, I believe it's going to be everywhere this season—and hairstylists agree.

“It’s a shade that captures the perfect balance between warmth and softness,” shares Meagan Swartwood, a hair expert and community manager of Arctic Fox. “It's a natural dusty peach that leans into strawberry blonde territory, but with distinctly warmer, orange-toned undertones rather than red. The result is soft, dimensional and beautifully lived-in.”

So if you're looking to add some color to your blonde locks or ready for a bold transformation, I chatted with top hairstylists to learn how to copy this celeb-approved hair color—plus, how to maintain your fresh new look.

a photo of pam anderson
WWD/Contributor/Getty Images

So, why is it so popular? Anderson joins the long line of celebs that continue to gravitate towards this popular shade. From Lindsay Lohan to Emma Stone, I asked the experts what makes the hair color such a staple regardless of the season and it all has to do with how flattering it looks on all skin tones. “This combo is actually a natural underlying pigment under most people's hair. Many have a slight warmth in their skin tone, and under light to dark brunettes, the rosy tones are very compatible and natural-looking on many complexions,” explains Shvonne Perkins, master colorist and director of education for Madison Reed Hair Color Bars. 

If you're ready to follow in Anderson's footstep, here's what you need to know: The process differs for natural brunettes and blondes. Swartwood says those with dark locks will have to lighten to blonde before applying a peachy-tone like Anderson’s. On the flip side, those with natural blonde hair will need to mix peach and orange tones together for a more dimensional warmth. 

And if you’re looking for a more temporary look, Perkins suggests adding a copper gloss to your hair. “A gloss will bring a tone of copper to the existing shade and then fade naturally over time. This makes it an easy and approachable way to try the look without fully committing.” 

Once you get your new hair color, it’s time to establish a nourishing wash and styling routine. The experts recommend sticking with color-safe shampoo and conditioner and washing with cold water to prevent your new hue from fading (especially when red tends to fade faster than other colors). 

As someone who’s had their own rendition of red, Anderson sporting this timeless shade is just what we all need—plus, adding it with a shaggy bixie makes it all the more better. “People are drawn to it because it enhances rather than transforms—it looks intentional but never overdone,” adds Swartwood. Well said.



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Former Beauty Editor

  • Wrote trend stories, product reviews and how-tos across beauty, cultures, fashion and entertainment
  • Six years of experience as a Beauty Editor
  • Studied journalism with a minor in creative writing at SUNY New Paltz