Get Excited! The Nordstrom Anniversary Sale Preview Is Here, and I'm Adding These 15 Deals to My Wish List

Take my advice—start prepping your cart

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A design by Paula Boudes for PureWow featuring some of my wish list items from the Nordstrom Anniversary Sale 2024.
Paula Boudes for PureWow

If your bank account survived the Nordstrom Half-Yearly Sale, I hate to break it to you, but something bigger *and* better is headed your way. Yes, I'm talking about the Nordstrom Anniversary Sale—aka the retailer's biggest sale of the year—and if I were you, I would prepare to go all in on it. Speaking of preparing, Nordstrom just dropped a slew of preview deals across all categories (from fashion to beauty), so you can start building your wish list for the savings event right this minute. That way, when your sale tier opens, you won't have to waste any time browsing—you and your picks will be ready to run to checkout.

Just so you know, it opens to everyone on July 15 at 12:01 am ET and runs all the way through August 4, but Nordy Club members can get early access starting as soon as July 9. "How do I sign up," you ask? I'll get into those nitty-gritty details and everything else you need to know about the sale below, including the 15 items that I (and, I imagine, almost every other Nordstrom shopper) have already added to my wish list in anticipation of the big kickoff. 

What Is the Nordstrom Anniversary Sale?

The Nordstrom Anniversary Sale is a once-a-year opportunity to score massive markdowns on new arrivals and staple favorites alike. If you ask me, it's up there as one of the best and biggest shopping events of the year, since you can stock up on items for e-ver-y season without totally breaking the bank. Just to put that into perspective, top brands like Augustinus Bader, BéisNew Balance and Open Edit went on sale for up to 70 percent off during last year's sale. And judging by Nordstrom's press release, 2024's selection will be even better.

After scouring the preview deals, which include rare discounts on PureWow readers' go-to Natori Feathers bra and Mother The Hustler jeans, I'm already counting down the days. Which brings us to...

When Is the Nordstrom Anniversary Sale in 2024?

The Nordstrom Anniversary Sale begins on July 9 at 12:01 am ET for Icons and runs through August 4. Not an Icon member? Here's when you can start shopping, whether you're a Nordy member or not:

  • Icons: Shop from July 9 through July 14
  • Ambassadors: Shop from July 10 through July 14
  • Influencers: Shop from July 11 through July 14
  • Everyone (including non-members): Shop from July 15 through August 4

BTW, there's still time to gain early access to the sale if you don't want to wait to shop—just keep reading.

How to Sign Up for Nordstrom's Nordy Club to Get Early Access

Signing up for The Nordy Club is pretty straightforward on the site. To note, there are two ways you can become a Nordy Club member: You can snag yourself a Nordstrom credit card to automatically gain Influencer status, which means you can start shopping on July 11, or you can simply sign up for a free membership to start building up your points. Just note that free memberships don't guarantee early access to this year's sale. Cardmembers, meanwhile, do have access to more perks, like the ability to earn points per dollar on purchases outside of Nordstrom to achieve an even higher status at the retailer and free two-day shipping on orders. It's up to you which route to take (card or no card), but with the card, you can get Influencer status today, guaranteeing your chance to shop early. That's what I call a win.

What Should You Buy During the Nordstrom Anniversary Sale 2024?

You mean, what shouldn't you buy? Just kidding, but if I have to pick, you should buy everything from shoes to travel essentials. After all, this may be your best opportunity to score serious deals on sought-after products before Black Friday. Here are a couple of categories you'll definitely want to pay close attention to during the sale:

Shoes: Save on New Balance, Hokas, Adidas and Schutz
Bras: Stock up on Natori, True & Co and Wacoal for less
Clothing: Find markdowns on Free People, Madewell, Mother, Nordstrom and Zella
Beauty: Score deals on Augustinus Bader, Sunday Riley and NuFACE
Handbags: Get discounts on Longchamp, Coach and Kate Spade
Travel essentials: Secure savings on fan favorites from Béis, Dagne Dover and Herschel Supply Co.

If you're getting excited about the Nordstrom Anniversary Sale, you're not the only one. As I mentioned, I checked out all the preview deals to get a head start on my shopping spree, and here are 15 items I cannot wait to buy!

Want to know which buzzy products are *really* worth buying? Sign up for our shopping newsletter to uncover our favorite finds.

PureWow Commerce Editor, Olivia Dubyak swears Amalficore is going to be this summer's biggest fashion trend, and I'm here for it. That said, I don't think I really need to explain why I added this dress to my list of things to buy during the Nordstrom Anniversary Sale (and why I think you should, too!). But to spell it out, the folksy floral print feels molto Mediterranean, and who doesn't love a classic wrap dress that can be adjusted to fit your body to a T? The long balloon sleeves and viscose fabric are also sure to transport anyone to the Amalfi Coast, which is reason enough to buy it when it goes on sale for under $200.

Fun fact: Mother jeans are not only Meghan Markle-approved but they also have a thumbs-up from PureWow's royals expert, Rachel Bowie. Needless to say, I've been *dying* to get my own booty in a pair of the brand's coveted jeans, so when I found out that this new style was going on sale, I sort of lost it. Can you blame me? These cropped jeans are purportedly made of a seriously soft and stretchy blend of cotton, modal, polyester and elastane, so I have no doubt they'll fit me in all the right places. Not to mention, they're slightly flared (which is the only way to go this summer) and have a frayed hem (which makes them cool and trendy), so, yeah, they're a *must.*

PureWow readers and editors alike are obsessed with this rich-yet-lightweight face cream that left one editor's skin "radiant, blemish-free and so much more hydrated after just a few days of use," according to her review. The cult-fave product uses groundbreaking stem cell technology, along with a proprietary blend of vitamins and amino acids, to support skin regeneration, per the brand. It's also chock full of other skin-loving ingredients, including hyaluronic acid, which helps provide plumping hydration. I go through a few bottles every year, so I can confirm it's the ultimate recipe for a youthful glow. Since the stuff is a worthwhile investment, I wouldn't skip snagging this duo set (featuring a 30-milliliter and 15-milliliter bottle) for a steal.

Ever since Zendaya became On's brand ambassador, I've been itching to get my hands on a pair of its cult-favorite kicks. Thankfully, this editor-beloved pair is going to be up for grabs for under $130 during the Nordstrom Anniversary Sale. That's totally major considering that PureWow Senior Commerce Editor Stephanie Maida scored them a 95 out of 100 in her recent review of them. I can tell you all about their maximum CloudTec cushioning, which should keep your feet comfortable for short and long runs, or their breathable mesh that provides optimal ventilation, so your socks never feel sweaty. However, I'll let Maida explain why she loves them: "The first time I put on the Cloudmonsters, I was struck by how supportive they felt on my arches and the balls of my feet specifically. On the whole, [they are] exceptionally bouncy and responsive underfoot." Runners (or Hot Girl Walkers), these are for you.

Both Kate Middleton *and* Meghan Markle have been spotted carrying Longchamp Le Pliage totes on multiple occasions, so it's safe to say the iconic style checks every box. Even if it wasn't princess-approved, I'd still pick one up for its luxe leather trim, super roomy interior, and inner pockets to help you stay organized. It also has a zip closure so you can keep your stuff secured when you're making moves. Meanwhile, the water-resistant nylon canvas keeps everything protected from rain (and makes for a great travel tote), so it's no wonder the royals are obsessed. At this price, you will be, too.

I live in these Spanx faux leather leggings during the fall and winter (like, I wore them at least once a week last year because they're that good). And since it's not every day that I can find a discount on the cult-favorite bottoms, I'm setting an alarm for this sale, because they definitely won't stay in stock long once they're marked down. "These make your legs look great, suck in any lower belly fat and hold your booty up! They're a little long on me (but I'm short), but because they're so fitted, they look fine scrunched up on the bottom," raves another fan of the style. That's right, this nylon and spandex pair, equipped with a contoured Power Waistband, is also short-girl-approved, so even petites won't want to miss this deal.

If you, like me, go through several tubes of L'Occitane hand cream, then you know why I'm stocking up on this set. Not familiar with the product? All you need to know is that it went viral on TikTok due to its luscious shea formula, which soaks into hands to deliver super intense moisture, helping to heal and protect skin against dryness. It also just smells so good, but you don't have to just take my word for it. One reviewer writes, "It melts right into your skin and never leaves my skin oily...It really smells like fresh roses. Every time I smell this [hand cream], it makes me smile." I could not agree more. And since this set comes with a full-size, travel-size and shea nourishing nail and cuticle oil, it takes care of *all* your hands' needs.

I don't know about you, but I'm in the market for a new blazer to don once the weather gets cooler, and this one checks all my boxes. For starters, it's made of a blend of recycled polyester, rayon and spandex, so there's a high chance it'll be perfectly lightweight and flowy. And despite its relaxed styling, it still has all those classic blazer features, like a one-button closure, flap pockets and crisp notched lapels, so I can look dressed-up even when I want to feel laid-back. Plus, it's going on sale in several colors for just $50! I'm already dreaming of the day-to-night fall fits I'll be crafting with this baby.

Summer is officially here, and I want to protect my skin from the harmful sun rays as much as possible. You too? Well, that's where this Supergoop! value set comes in. It includes the brand's cult fave SPF 50 body and face lotion in both a regular and jumbo size, so we'll be set for the rest of the season (and then some). Just so you know, the non-greasy sunscreen is made with natural extracts (including sunflower, citrus and basil), and is formulated to withstand water and sweat. Though it's best to regularly reapply it, that shouldn't be an issue given just how well-stocked you'll be.

I've been eyeing these Moonlight pajamas for-ev-er. Since they're going on sale for under $50 during the Nordstrom Anniversary Sale, it's the perfect time to *finally* scoop them up. The long-sleeve top and shorts are made of TENCEL Modal and spandex, a fabric blend that buyers rave feels cool to the touch and comfortable on the skin. But I didn't add this set to my wish list just because it has a lightweight fabric that impresses hot sleepers, I also adore it for its menswear-inspired design that looks posh and polished. "They are nice enough to wear around friends/family for travel/visits, and I always get compliments. I have given them to several people as gifts as well," one reviewer raves. Good idea—I'll remember to buy two when they go on sale (in *several* colors, may I add).

Sorry, not sorry, but I'm not a huge fan of ballet flats. I am, however, totally taken by these chic Mary Janes, which happen to look just like a pair recently worn by Taylor Swift. Maybe it's because they have a smooth leather upper and lining, or perhaps I'm just obsessed with the adjustable strap and buckle closure, which will help me get the fit just right. More importantly, there's no question whether they'll match everything in my wardrobe through fall, so I might buy 'em in every color (you know since they'll be on sale for just $60).

Have vacations lined up this summer? TBH, even if you don't, you won't want to miss the deal on this carry-on roller. PureWow Wellness Director Sarah Stiefvater took it for a spin (no pun intended), and was won over by its built-in weight limit indicator that lets you know if you over-packed *before* you get to the airport. It also has more interior organizational features than most luggage, including multiple zippered compartments and two laundry bags (as well as a TSA lock and 360-degree wheels). And don't even get me started on how chic and glossy it looks, from its durable PC shell to its extendable trolley handle, which even boasts a soft hand cushion for optimal style and comfort. Basically, it's the carry-on of my jet-setting dreams, and probably yours, too, so go ahead and add it to your wish list. You won't regret it.

I'm obsessed with Bombas socks, and for good reason. They have comfort down pat, and thanks to their built-in cushioned tabs, you don't have to worry about blisters. Intrigued yet? Well, wait until I tell you about their genius design: The socks are made from soft and breathable long-staple yarns sourced from top-tier cotton and merino wool producers, so they feel and fit better than other options. Seriously, my feet have never been happier since I made the switch, so I can't wait to stock up. Whether or not you're already a Bombas convert, it wouldn't be a bad idea to follow suit. (Trust me, your feet will thank you.)

Of course, I couldn't make it through this sale without scooping up a new flowy frock with high potential to become a year-round wardrobe staple. Yes, you read that right. According to buyers, this gauzy unlined style—made of featherweight cotton—is light enough for summer, but I can also see myself layering it with knit sweaters well into the fall and winter. Wondering what else it brings to the table? Well, other than its obvious versatility, it should be as comfortable and easy to wear as it looks—all you have to do is slip it on and go. So, need I say more?

I have a confession: I've been keeping my jewelry in candles for years. When I came across this cute and compact jewelry box (which is slated to go on sale for just $16), I couldn't think of a better excuse to upgrade my storage situation. The box features a divided compartment with ring slots, an elasticized wall pocket and a snap-tab earring holder, so I don't doubt it'll keep all my pieces safely secured. Because did I mention that the case fully zips so I can take it on vacation, too? Its functionality abounds, so really, the least exciting thing about it is that it comes accented with a gilded initial for a personalized touch.

Destinee Scott

Associate Sales and Deals Editor

Destinee Scott is PureWow’s Associate Sales and Deals Editor. She’s been chasing sales and deals for a decade and knows a good one when she sees one for fashion, home, beauty...

Senior Commerce Editor, Winged Eyeliner Enthusiast

Stephanie covers all things sales and deals at PureWow to make sure you’re not only snagging the best products, but also saving some dough while you’re at it. She’s been writing...

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