We’re Calling It: These 12 Styles Will Be Trending *All* of 2024

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2024 fashion trends collage
Paula Boudes for PureWow

1. Zara Satin Effect Shirt

Bow accents are all the rage, and this polished button-up is the perfect way to dip your toes into the trend without looking kitschy.

2. Joe's The Lara Jeans

Mix up your usual blues with an updated pair of gray jeans. We love these for their flattering slim fit and mid-rise waist.

3. Via Spiga Faux Leather Coat

Tap into TikTok's trending 'mob wife' aesthetic with this belted coat that's adorned with a faux-fur collar. (Psst: It's $120 off!)

4. Enza Costa Twist Midi Dress

Channel Carolyn Bessette-Kennedy's brand of '90s minimalism in this silk-blend midi that reviewers say hugs in *all* the right places.

5. Quince Polo Sweater

Made from 100 percent organic cotton, this striped polo sweater is giving all the preppy, Rugby-inspired vibes we've been seeing.

6. Free People Slouchy Carryall

Extra-large bags took over the latest runways, and we've got our eye on this slouchy carryall that shoppers can't stop raving about.

7. Mango Knitted Sweater

Cherry red is *the* color of the year, and this sweater (paired with the matching bottoms) is just the ticket for a cozy V-Day. 

8. Sam Edelman Leather Whitney Flats

If there's one shoe style you need for 2024 it's a slingback, such as this leather style that has a stretchy strap for comfort. 

9. Kate Spade Leather Carey Bag

Metallics are no longer just for nighttime, so we recommend snagging this everyday shoulder bag while it's *$300* off.

10. Lulus Warm Bliss Sweater

Move over, coastal grandmother. This year is all about 'eclectic grandpa' style, and this cable-knit half-zip totally hits the mark.

11. Vivaia Tamia Ballet Flats

Barbie meets balletcore in these pink flats, which offer plush padding and arch support, per one PureWow editor who tried a similar pair.

12. Abercrombie & Fitch Mesh Top

This two-piece top has a solid tank underneath, so you can embrace the sheer trend without showing too much skin.

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natalie bio photo e1692204716113

Assistant Commerce Editor

Natalie LaBarbera is PureWow's assistant commerce editor. She writes about all things shopping, including fashion, beauty, travel, wellness and more, searching for the best...

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