ComScore
best beauty products of all time
Dasha Burobina
beauty

We Asked 54 People: What Is Your Favorite Beauty Product of All Time?

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Whether you're a beauty editor (like myself), a skincare fanatic or an aspiring makeup guru, we all have that one product we buy over and over again. We wanted to know what those products were for people, so we reached out to a wide range of experts in the beauty industry, fellow editors and readers of all ages to share their favorite picks. Ahead, you'll find 54 submissions from all across the country and overseas.


about face matte fluid eye paint review chelsea candelario

Beauty and Cultures Editor

  • Writes trend stories, product reviews and how-tos across beauty, cultures, fashion and entertainment
  • Over 5 years of experience as a Beauty Editor
  • Studied journalism with a minor in creative writing at SUNY New Paltz

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/ Chelsea Candelario
Fellow Millennials, TikTok Is Urging You: Stop Doing This to Your Brows
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/ Marissa Wu
Recession Brunette Is the Most 2025 Hair Trend to Come Out of 2025
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/ Jael Rucker
ATTN Luxury Beauty Lovers: The Price on This Givenchy Irresistible Set Is (Almost) Too Good to Be True
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The Secret to “Staying Power”? Our New Show with Kate Mackz and Maybelline Taps Female Athletes to Find Out
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/ Chelsea Candelario
Anna Wintour Calling: The Prada Bob Is Spring’s Hottest Haircut
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/ Destinee Scott
Sephora Spring Savings Event 2025: 30 Editor-Approved Beauty Buys to Score for Up to 20% Off
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/ Delia Curtis
The $25 Blush Behind Aimee Lou Wood's Finale Look on ‘The White Lotus’
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/ Marissa Wu
4 PureWow Editors Try Cult French-Girl Makeup Brand Violette_FR
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/ Stephanie Maida
Michelle Monaghan Reveals the Viral Lip-Plumping Balm She Wears on 'The White Lotus'
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/ Jael Rucker
Get a Head Start on Your Summer Glow with This Deal on Isle of Paradise's Self-Tanning Butter
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/ Candace Davison
I Tried Snif's New Pancake-Inspired Scents, & It's a Perfect Collision of 2 Major Trends
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/ Natalie LaBarbera
Nativa Spa Just Launched an Acerola Cherry Bodycare Collection—and It Smells "Delicious"
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/ Chelsea Candelario
32 Easter Nail Designs That Will Have All the Peeps Talking
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/ Destinee Scott
Augustinus Bader Just Dropped a Mineral Sunscreen—and It Does *Way* More Than Just Block the Sun
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/ Jenny Jin
9 Nails Trends That Are Blossoming This Spring, According to Nail Artists
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/ Marissa Wu
This TikTok Favorite American Beauty Brand Is on the Rise in Europe
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