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The Credo Beauty Friends & Family Sale Is Here, and Trust Us, You'll Want to Buy These 10 Products

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When we’re on the hunt for the latest and greatest in clean beauty, we know exactly where to go: Credo Beauty. So of course we've been over the moon since we found out about the Credo Beauty Friends and Family Sale, which features markdowns on several of our favorite brands (we're looking at you, Ilia and Kosas). Intriguing, no? Well, you should know that the sale only lasts through October 23, which means you only have until Sunday to score 20 percent off clean beauty favorites (no code necessary, the discount is automatically applied at checkout). So better act fast—we warned you.

Never shopped at Credo Beauty? It's dubbed “the largest clean beauty store on the planet,” and it was founded in 2014 by Annie Jackson and the late Shashi Batra (two former Sephora employees) in an effort to “clean up the beauty industry,” as their mission statement reads. Now, the retailer carries more than 100 beauty brands, all of which meet Credo’s Clean Standard.

Basically, there's no place better to shop for clean beauty, so we won't hold you up. Here are ten products you'll definitely want to buy this weekend.

The 7 Best Beauty Products to Try in October


Fact: Good clean mascara is hard to find. Ilia's makes the cut because it's buildable and flake-free, which means you can pull off natural-looking or full-on voluminous lashes depending on how many coats you apply. And we must give credit to its water, shea butter and beeswax blended formula for that.

Last year, we had ten women put the creamy Kosas Revealer concealer to the test. The results? The product passed with flying colors all around. One reviewer shared, "I really loved using this concealer! It has a very soft and smooth texture and blended very nicely with my skin." Another told us, "It really brightened up my under eyes and lasted all night long."

Packed with algae, antioxidants and phytonutrients, this face oil is designed to quench dry skin, creating a glow from the inside out. But don't just take our word for it. One happy buyer shares, "I really like this oil. It didn't irritate or break out my skin. It's very gentle, and it hydrates and plumps. I've [also] noticed that my skin became smoother after using it."

With more than 400 glowing reviews, this cleanser has become one of Credo Beauty's top-selling products. Customers have mentioned that it does an incredible job of cleansing and rejuvenating the skin. "[I was] blown away by how great my skin looked and felt despite the jet lag, dehydration and unhealthy foods [I'd been eating]," one buyer explains. "Switching from a lathering cleanser to this hydrating and creamy formula totally transformed my dry, acne-prone skin."

This foundation, which comes in 43 shades, is buildable yet weightless and suitable for all skin types, thanks to its aloe vera juice and plumping peach fruit extract blended formula. It ended one buyer's search for a clean foundation: "I was at Credo yet again [searching for] a foundation that works on my older skin; I rejoice! This foundation goes on so nicely and makes my skin look evened out and lightly covered. [And] coverage can be built."

According to reviewers, this is all your hair and scalp needs to feel clean and refreshed. It's packed with Himalayan pink salt, moringa oil and rosehip oil, which work together to deeply exfoliate from the roots to the tip of strands. Per one enthusiastic reviewer, "It feels like such a luxury, and I use it about once a week as a reboot to deep clean. I can't get enough of the [rosemary, geranium, orange and peppermint] scent, as it reminds me of the spa."

Ilia’s Clean Line Liquid Liner isn’t simply one of the best natural liquid eyeliners, it's one of the best liquid liners, period. With a flexible felt tip that glides on easily and dries quickly. The fact that it’s also crafted with charcoal powder instead of carbon black (an ingredient that’s commonly used to create black pigment in the beauty industry) is an added bonus.

25 Best Clean Beauty Brands to Know, Shop and Love


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Destinee Scott

Assistant Sales and Deals Editor

Destinee Scott is PureWow’s Assistant Sales and Deals Editor. She’s been chasing sales and deals for a decade and knows a good one when she sees one for fashion, home, beauty...

purewow author

Assistant Commerce Editor

From 2019 to 2021 Kara Cuzzone held the role of Assistant Commerce Editor covering sales and deals across beauty, fashion, home and wellness.