The 7 Best Volumizing Hair Products for Reaching *Peak* Bounce

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Looking for a little lift in the hair department? You’ve come to the right place. Ahead, we tapped a crew of top stylists who know a thing or two about achieving gorgeously bouncy strands to provide their recommendations for the best volumizing hair products—plus, a few styling tips sprinkled in.

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1. In Common Beauty Clear Haze Universal Shampoo

Creating maximum volume starts in the shower with the right shampoo, which is why Nikki Lee and Riawna Capri, hairstylists and founders of IN COMMON, created this foam shampoo. “It strips away all dirt and oil, which are the main factors leading to flat hair, and leaves a squeaky-clean foundation from which you can easily build volume,” they explain. And lest you worry that it’ll leave your hair too stripped, the shampoo also features a blend of two silk proteins and avocado oil to strengthen and moisturize your strands without weighing them down.

2. Seen Skin-caring Shampoo

If you’re seeking volume and you deal with perpetual bacne, this non-comedogenic shampoo is just the ticket. Created by a Harvard-trained dermatologist, the formula is made with mild surfactants that are derived from coconut rather than sulfates and uses hemisqualane, which is a plant-derived alternative to silicone to smooth the cuticle without causing volume-sabotaging buildup on your hair. (We’re also fans of the clean, non-cloying scent.)

3. R+co Dallas Conditioner

Just as choosing the right shampoo is important, so too is finding the right conditioner. This one by R+Co is formulated with biotin and saw palmetto berry extract to plump each strand and boost the overall body of your hair. “The more moisture a strand of hair has, the more it swells, giving the appearance of thicker hair,” explains Howard McLaren, co-founder and creative director of R+Co. In this case, that moisture comes from vitamin B5 and hydrolyzed rice proteins.

4. Igk Big Time Volume And Thickening Mousse

IYKYK: Mousse is the secret weapon for boosting volume—especially at the roots, where you want it most. To get the most from your mousse, Leo Izquierdo, co-Founder of IGK recommends applying a palm-sized dollop to “damp hair, and blow drying it in using a round brush to create maximum fullness and body throughout.” The heat-activated formula features Nordic cotton and plant proteins to gift you that weightless volume you’re after—without any crunch.

5. IGK No Limit Dry Volume and Thickening Spray

For a bonus boost, Izquierdo likes to use a finishing spray to really hold the shape of your hair and set the style, whether that’s a bouncy blowout or a full head of beach waves. (Tip: Spray it on the length of your ponytail to beef it up a la Ariana Grande.)

6. Revlon One-step Volumizer Hair Dryer And Hot Air Brush

Our love of hot air brushes is well documented, but to bring you up to speed, we love these two-in-one tools because they come with the same type of motor as your hairdryer, but with a rounded brush head to deliver a bouncy blowout every time (without having to juggle both a dryer and a brush). This one from Revlon is a staff and reader favorite, boasting thousands of glowing reviews for how easy it is to use.

7. T3 Volumizing Hot Rollers Luxe

Hair rollers (yes, the same ones your mom used to plop in before work) are back in a big way and for good reason: They’re extremely effective at creating lasting volume. We like this heated set from T3 because it comes with two barrel sizes (1.5” and 1.75’’) so we can customize the shape of our curls.

Jenny Jin Headshot Vertical 2023

Beauty Director

Jenny Jin is PureWow’s Beauty Director and is currently based in Los Angeles. Since beginning her journalism career at Real Simple magazine, she has become a human encyclopedia of...