The year is 2020. You’re single, living alone in a tiny NYC studio apartment. Lockdown has forced you into an endless loop of alone time—no crowded happy hours, no impromptu flings—just endless swiping with Netflix in the background. (Never did you think you’d long for a 2 a.m. booty call.) Eventually, you decide, you have to find a way to narrow down the herd. Trim the fat of dating app profiles that never seem to end. Enter: Intentional dating. TikTok tells you to define exactly what you want from a partner: “Use this time to get intentional,” say self-proclaimed dating coaches. “Picture who you want to be with when the world opens up.” So you make a list: ambitious, emotionally intelligent, communicative…6’ tall, scruffy, one bedroom in the West Village (Charles Street, to be exact). The coaches say the more specific you get—the more detailed you are about who this person is, and how they’ll show up for you—the more likely you’ll be to find them in the real world.
So at first, intentional dating feels useful. It not only offers hope, but it also sells you a practical tool—something you can use to navigate dating apps. If someone’s selected Hinge prompt is, Together we could, and they answer, pre-game our kid’s soccer games (a common response), it aligns with two of your traits: They want to have kids and they don’t take life too seriously. Likewise, if their profile says ‘Jewish’—and your intentional dating checklist says ‘Catholic’—there’s no shame in hitting the ‘X’ button. It offers structure; boundaries that make it easy to delineate what you want from what you don’t. In fact, it promises something novel: Control. For the first time, dating doesn’t feel like a process that’s happening to you. ‘Intentionality’ says you’re finally in the driver’s seat of your love life.
Here's where things went sour. As weeks turned into months, loneliness began to eclipse what mattered most to you. You started focusing on what someone should be rather than who it was you saw yourself with (because, logistically, you couldn’t see yourself with anyone). Like it or not, you were now living in a world where interacting within six feet of a stranger was a health code violation. And with so much uncertainty in the air, a first date felt more like punching a hole in your ration card. It wasn’t something you’d waste on a guy who loves EDM and feigned interest by DMing you, “Yoo.” If you were going to go out with someone, they had to be worth it. A serious contender who deserved two hours under a faulty heat lamp—at a make-shift dining pod in the streets of SoHo—with an unsurprisingly impossible reservation to secure. (A booth at Bowery Beer Garden became as elusive as a table at Rao’s.)