Ulta Beauty’s Gorgeous Hair Event has finally arrived to give our luscious locks the TLC they deserve…without breaking the bank.

Just like Ulta’s 21 Days of Beauty sale, new deals will be available each day, with prices reduced to half off. So basically, now is the perfect time to stock up on all your fall hair-care essentials. And not to mention, this year's product lineup is one of the best we've ever seen—we're talking tons of bestselling products like the Drybar Brush Crush Heated Straightening Brush and Living Proof Restore Repair Mask. Keep reading for a day-by-day guide to this year's event, which runs until Saturday October 23.

RELATED: 10 Hair Products That Breathe New Life into Dry Strands

Ulta Beauty

Week One Deals

Sunday October 3

Monday October 4

Tuesday October 5

Wednesday October 6

Friday October 8

Saturday October 9

Ulta Beauty

Week Two Deals

Sunday October 10

Monday October 11

Friday October 15

Saturday October 16

Ulta Beauty

Week Three Deals

Sunday October 17

Monday October 18

Tuesday October 19

Wednesday October 20

Thursday October 21

Friday October 22

Saturday October 23

Ulta Beauty
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