Here's a Day-by-Day Guide to the Ulta Beauty Gorgeous Hair Event (So You Don't Miss a Single Deal)

PureWow editors select every item that appears on this page, and the company may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

The Ulta Beauty Gorgeous Hair Event has finally arrived to give our luscious locks the TLC they deserve…without breaking the bank.

If this is your first rodeo, all you need to know is that it's just like the mega retailer's 21 Days of Beauty sale, where new deals are available each day with prices reduced by half their usual cost. Yes, that's right, you can expect nothing less than 50 percent off all the hair-care essentials you'll need to transition from spring to summer. Not to mention, this year's product lineup is top tier—we're talking tons of bestselling products like Grande Cosmetics GrandeHAIR Serums and the Drybar The Double Shot Oval Blow-Dryer Brush. To ensure you don't miss out on a single deal, we put together a day-by-day guide to this year's event, which runs until Saturday, May 28. You can thank us later.

10 Hair Products That Breathe New Life into Dry Strands

ulta beauty gorgeous hair event 2022 week 1
Ulta Beauty

Week One Deals

Tuesday May 10

Wednesday May 11

Chi Haircare: From $7

Thursday May 12

Madison Reed Radiant Hair Color Kit: Was $30, now $15

Wet Brush Pro Shine Enhancer Brush: Was $16, now $8

Pravana The Perfect Blonde Collection Select Items: Was $20, now $10

Punky Colour: From $2

Love Wellness Call Me Collagen: Was $25, now $12

Friday May 13

Bed Head Mess Behave Deep Hair Waver: Was $25, now $22

Ouidad Select Styling: From $11

Virtue 6-In-1 Styler: Was $34, now $17

Chi for Ulta Beauty Titanium 1-inch Irons: Was $120, now $60

Keratin Complex Keratin Obsessed Multi-Benefit Treatment Spray: Was $26, now $13

Saturday May 14

Matrix Select Instacure Collection: From $11

Revlon One-Step Hair Dryer & Volumizer Hot Air Brush: Was $60, now $30

SEEN Blow-Out Creme: Was $24, now $12

Better Not Younger Wake Up Call Shampoo and Conditioner: Was $27, now $13

ulta beauty gorgeous hair event 2022 week 2
Ulta Beauty

Week Two Deals

Sunday May 15

Monday May 16

Tuesday May 17

Wednesday May 18

Thursday May 19

Friday May 20

Saturday May 21

ulta beauty gorgeous hair event 2022 week 3
Ulta Beauty

Destinee Scott

Associate Sales and Deals Editor

Destinee Scott is PureWow’s Associate Sales and Deals Editor. She’s been chasing sales and deals for a decade and knows a good one when she sees one for fashion, home, beauty...


Senior Editor

Greta Heggeness is a California-based editor at PureWow and has been writing about entertainment since 2015. She covers everything from awards shows to exclusive celebrity...