Here's Your Preview of Chip & Joanna Gaines's New Line for Target (Spoiler: It's Absolutely Perfect)

Ever since news broke that everyone’s favorite house-renovating, angelic-child-rearing couple would be launching a mainstay home decor line with Target, we’ve been watching our (giant) clocks with zealous anticipation. And now the collection is online and available to drool over, in advance of its November 5 launch date. 

Brimming with gorgeous stoneware, galvanized metal accents and plenty of tasteful holiday decor, Hearth & Hand with Magnolia is a truly magical blend of Chip and Jo’s signature modern farmhouse style and Target’s signature happy-dance prices. (Psst: Most items clock in at $30 or less!) 

Below, a sneak peek at all the fun in store. Start your wishlist and mark your calendar accordingly. 

10 Decor Lessons We Learned From Joanna Gaines (None Of Which Have To Do With Giant Clocks)

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X-pattern napkins ($10 for 4); Galvanized charger ($10); Gather napkin ring ($3)

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Galvanized metal tree collar ($35); Plaid tassel stocking ($13); Moravian star candle holder ($17)

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Artificial pine wreath ($35); Glass vase ($17); Toddler pajama set ($13)

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Green stoneware pitcher ($13); Striped woven table runner ($18); Black serving spoon ($8)

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Glass and metal candleholder ($23); Stoneware dinner plate ($6); Black flatware set ($20)

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Embroidered table runner ($18); Stoneware pitcher ($20); Stoneware bread plate ($4)

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Live-edge cutting board ($17); Stoneware storage canister ($15); Glass tumbler ($7)

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House log holder ($70); Plaid doormat ($13); Artificial lamb ear wreath ($34)

RELATED: Ermahgerd, You Guys: Joanna Gaines Is Releasing A New Home Design Book


Home Editor

From 2014-2019 Grace Beuley Hunt held the role of Home Editor covering interior design, styling, trends and more.