I don't know about you, but I've been not-so-patiently waiting for Amazon to announce the dates for Prime Day 2024. And, folks, it's finally official: Amazon Prime Day 2024 will be back from Tuesday, July 16 through Wednesday, July 17! If you've shopped the retailer's biggest sale of the year before, you know it's one of the best times to stock up on beauty, fashion, home and tech must-haves, given that a *ton* of coveted items will be marked down to some of their lowest prices of the year (including reader-favorite Crest Whitestrips and Apple AirTags). But if you've yet to participate in the two-day shopping event, don't sweat it. As PureWow's Sales and Deals Editor, it's my job to clue you in on everything there is to know about the two-day sale—and help you (and your wallet) make the most of it.
So mark your calendars now and start building your wish list, because according to the retailer, there will be huge scores from all the brands you love, including Apple, Dyson and Samsung, which have kicked things off early with a bunch of pre-Prime Day discounts. And as if it couldn't get any better, you'll also find a slew of swoon-worthy savings on beauty products, kitchen appliances and even patio furniture, if you were hoping to upgrade your yard for summer.
All that said, I suggest you have a plan going into this 48-hour sale. Lucky for you, I know all the ins and outs of the annual event, so you don't have to worry about a thing (well, except adding all the best deals to your cart!). Scroll on to discover everything you need to know about Prime Day 2024, plus all the best early Prime Day deals that are up for grabs right now.