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11 Top Baby Deals from the Nordstrom Anniversary Sale, Including Nuna, Uppababy, Doona and More

Your babies deserve a shopping spree too, right?

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nordstrom anniversary sale best baby items
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Get excited parents. The Nordstrom Anniversary Sale 2023 is chock-full of essentials. We’re talkin’ baby must-haves like the Nuna Rava Convertible Car Seat (originally $550, on sale for $400) and the Uppababy Vista 2 Stroller (was $1,000, now $750). The annual sale officially starts on July 11 and goes through August 6, however, there are tiers to who can access the sale. Here’s who it works:

  • Early Icon Members: July 11 through July 16
  • Ambassador Card Members: July 12 through 16
  • Influencer Card Members: July 13 through July 16
  • Public Access: July 17 to August 6

Our advice? Buy whatever your heart desires, because if you end up not needing or wanting what you purchased, Nordstrom’s return policy is pretty simple. The department store accepts returns on a case-by-case basis. Meaning, if you have an account with them to show your purchase, or a physical receipt and your item isn’t damaged, you’ll likely get a refund or be able exchange in person. The brand doesn’t send return labels with online orders, so if you’re returning via mail, you’ll be able to start your return online and get a QR code or printable return label to make your return at your local USPS or FedEx.

What Are the Top Baby Deals During the Nordstrom Anniversary Sale?

This sale includes top baby gear brands coveted by parents on the move, think: Nuna, Doona, Uppababy, Stokke, Cybex, Maxi-Cosi and more. These brands are a must-grab when they’re on sale because they rarely get discounted (especially this much), and because they’re so well-loved, we have a feeling they won’t be able to keep everything in stock very long.  Here are some of the top products to keep in mind when the sale starts on July 11:

Available only at Nordstrom, this new car seat is designed to offer the utmost safety for your little one while looking cute and minimalistic in your car. The fabric is made without harmful fire-retardant chemicals and has a comfy, padded seat to keep your baby supported and cozy during car rides. Plus, it has the ability to grow with your child through toddlerhood as well so you don’t have to replace it every time you bat an eye.

Complete with a bassinet and toddler seat, this stroller has all the bells and whistles you need to get you from infant to toddlerhood. It’s compact and lightweight and folds up in just one simple click for when you’re lugging baby on your hip and chasing your 2-year-old. The wheels also absorb shock to avoid any harsh bumps on rockier roads—aka, nap time is secured.

This cute, little carry-on is the perfect travel accessory for your child. It has space for toys and games, plus it transforms into a leg rest to keep them comfortable during a layover or even on the plane. We love the fact that they can ride it around the airport too, keeping them nice and busy when they announce yet another delay.

This stroller is lightweight and easily compactable for traveling. Plus, the innovative, upwards-facing design of the handlebars is surprisingly helpful for maneuvering sharp turns on your walking route or a trip to the zoo. It’s made for children from 6 months old and up to 55 pounds. Did we mention the sun canopy offers UPF 50+ protection?

We’re loving the efficiency of this car-seat-to-stroller system. Pop the wheels up or down when you’re ready to load or unload the car. It’s easy to open and shut with one hand (phew), making it great for travelers or any family that’s on the move via plane, trains or automobiles.

Parents love Nuna because of its safety features and smart designs. For example, even the handle on this car seat is ergonomic because the brand is thinking about your cramped hands! (Thank you, Nuna.) As the infant car seat itself, it has a four-position recline and weighs just under seven-pounds, so it’s easy to pick up—key for new parents on little sleep.

Ready to upgrade your kiddo’s regular stroller to something they’ll actually stay put in? The Liki Trike will keep them busy and having fun wherever you’re headed. “I had built the tricycle in less than 10 minutes. Breaking it down to store is just as easy. Press a single button and it collapses, something that makes it ideal for city dwellers or those with limited space,” says Rachel Bowie, Senior Director, Special Projects & Royals in her review. It’s made for kids from 10-months up to three-years old. It turns from pushable stroller to full on tricycle for when you just need your little one occupied for a few minutes.

Moving to solids? Get your babe a cute little dining set so they can sip some water, learn to use a spoon and maybe (if you’re lucky) how to keep the food on the plate. It comes with a cup, two spoons and bowl attached to a mat. It’s made of washable silicone, too for easy cleanup.

Made for easy storage and travel, this handy dandy play yard can keep your baby safe and cozy for sleep even when you’re far from home. It has breathable mesh walls, a bassinet insert and a padded mattress, too. This is great for naptime or just keeping your babe safe instead of crawling to play in the dog water bowl again.

The mesh siding allows for breathability and constant airflow to keep your babe safe while she sleeps soundly (or, OK, as she screams at the top of her lungs). The easy foldable design makes it great for travel and storage once your little one grows out of bassinet sleep, too. Plus, it comes with a mattress.

This sweet carrier won’t just look adorable with your baby in it on you or your partner’s back, but it’s also great for keeping your baby safe and protected when a stroller just isn’t in the cards. “My husband and I added this to our baby registry for our hikes around Colorado, since it’s machine washable, UPF 50+ sun protection, side windows and comfort to wear on your back,” says commerce editor and expectant momma, Olivia Dubyak.

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Why You Should Trust Us

Olivia Dubyak is PureWow's Commerce Editor and textbook Capricorn. She studied journalism at Duquesne University in Pittsburgh, Pennsylvania, but has gone from New York City to West Texas to Chicago to Northern Colorado since then experiencing new things to broaden her perspective as a writer. She writes across the board in fashion, beauty, wellness and home, focusing on product reviews and roundups that can elevate your everyday life. She's been writing in the commerce-sphere for nearly five years and loves trying new products, sharing her honest experiences to help you decide whether what you’re buying is worth it or not (yup, Augustinus Bader is a must-have).

PureWow is the best friend you never had when it comes to finding the best, most useful lifestyle products online. Founded in 2010, our company’s editors and writers have spent more than a decade shopping online, digging through sales and putting our home goods, beauty finds, wellness picks and more through the wringer—all to help you determine which ones are actually worth your hard-earned cash. From our PureWow100 series, which sees each and every item we test being ranked on a 100-point scale of awesomeness, to the painstakingly curated lists our fashion, beauty, cooking, home and family editors create as vertical experts, you can trust that our recommendations include some of the greatest items you’ll find on the internet. Whether you're looking for travel-size hair dryers you can take on-the-go or women’s walking shoes that won’t hurt your feet, we’ve got you covered.


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Commerce Editor

Olivia Dubyak is PureWow's Commerce Editor and textbook Capricorn. She studied journalism at Duquesne University in Pittsburgh, Pennsylvania, but has gone from New York City to...