These 13 Black Friday Baby Deals Are Absolutely Major for Parents—and I'm Personally Obsessed with Them All

Name: Pottery Barn Kids Anywhere Chairs
Brand: Pottery Barn Kids
Price: 119 USD

I'm talking Lalo, Dagne Dover and even Hanna Andersson

By Dara Katz

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Published Nov 22, 2023

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Collage of Black Friday Baby Deal products including a diaper bag, high chair and stroller.

Dara Katz/Getty Images

I'm well aware that doling out parenting advice is patronizing at best and borderline criminal at worst (you will never hear me say "sleep when the baby sleeps"). But when there's a Black Friday baby deal involved, it's my civic duty to share the wealth. A stroller that actually, really, truly folds down easily? I've got you covered (the BabyZen YoYo2 is yours for a whopping $100 off its usual price—if you opt for a particular color). A diaper bag that will turn even the must influential influencer heads? That's right, Dagne Dover's backpack is 25 percent off, and fun colorways are still available. Holiday gifts for your little baby nieces, nephews and everyone in between (yes, including teens and adults)? Everything on Hanna Andersson is half-off AS WE SPEAK. Final piece of parenting advice? Go take advantage of these Black Friday and Cyber Monday baby sales. OK, now I'm done.

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Triptych of the babyzen Yoyo stroller on sale for black friday and cyber monday

Nordstrom

1. BabyZen YoYo2 Stroller Bundle

BabyZen

I love this little work horse! I have 3 billion (OK, a few) strollers in the garage, and the BabyZen YOYO has emerged as our go-to for our toddler's 15-minute (though, occasionally 30-minute depending on tantrum output) walk to daycare. At first, it seemed borderline flimsy compared to our four-wheel-drive-truck-type stroller, and there's not a ton of storage, but for daily commuting, it's been a real star. Our toddler can climb in and out of it herself, the buckles almost never get mangled or tangled and it folds up instantly (once you get the hang of it). Though we didn't use it for at infant age, you can outfit it with a newborn pack ($180).

Fast Facts

Deal dates: through Sunday, Nov. 26
What's on sale: BabyZen YOYO2 bundle in Black/Toffee

Buy it (~~$499~~; $399)

Lalo

2. Lalo

Lalo

Lalo is a beloved baby brand for good reason. The quality is top notch and the design is chic—which greatly helps distract from the fact that there's been a pile of mashed pears on the floor for two days. The brand's mealtime products are probably what the company is best known for, especially the iconic high chair (on sale from $310 to $205), but they also have some fabulous finds in the playtime (like the new subscription service) and bath time departments (see: the bathtime starter kit, was $98 and now $73) as well. Ready, set, SHOP!

Fast Facts

Deal dates: through Thursday, Nov. 30
What's on sale: up to 40 percent off sitewide

shop Lalo

Dagne Dover

3. Dagne Dover Indi Diaper Backback

Dagne Dover

A cool diaper bag does exist. And this one, since it doesn't say "DIAPER BAG" all over it, is multifunctional; use it to lug formula, pacis and butt cream on Saturday and then swap in your laptop and headphones for your commute to work on Monday. (The butt cream stays.)

Fast Facts

Deal dates: Wednesday, Nov. 29, 11:59 PM PST
What's on sale: sitewide 25 percent off

Buy it ($~~215~~; $161)

Happiest Baby

4. Happiest Baby The Snoo

Happiest Baby

What are you more afraid of? Never sleeping again or splurging on the Snoo, the Dr. Harvey Karp-created smart bassinet? If the answer is ALL OF THE ABOVE, now's your chance to look fear in the eye. On sale for 35 percent off, the Snoo essentially outsources baby's sleeping woes with gentle rocking and soothing. In other words, not only can baby get some sleep, but so can you.

Fast Facts

Deal Dates: currently live
What's on Sale: 35 percent off the Snoo

Buy It ($~~1,695~~; $1,102 )

BabyBrezza

5. BabyBrezza

BabyBrezza

Bottle warmers, sterilizers, dryers, food and formula prep machines—BabyBrezza is a brand that makes the tedium of infant feeding easier. For example, its Formula Pro machines (up to 21 percent off) automatically mix, heat and dispense the exact amount of formula you need at the exact moment you need it.

Fast Facts

Deal dates: through Thursday, Nov. 30
What's on sale: up to 40 percent off sitewide* excludes: Bottle Washer Pro

shop babybrezza

Hanna Andersson

6. Hanna Andersson

Hanna Andersson

Known for its top quality and incredible licensing deals (from Bluey to Mickey Mouse), Hanna Andersson's 50 percent off sitewide Black Friday deal is simply can't-miss. Load up on onesies, holiday clothes, sets and more—and the brand even sells adult clothes too. In fact, if you're a matching jammies fam, we recommend picking out those pj's pronto!

Fast Facts

Deal dates: through Sunday Nov. 26, 11:59PM PST
What's on sale: 50 perscent off sitewide

Shop Hanna Andersson

Nurture&

7. Nurture&

Nurture&

Some might have their eyes on 60-inch 4k smart TVs, but we have ours on the real prize this Black Friday and Cyber Monday: major nursery scores, like gliders, cribs and furniture from premium furniture company, Nurture&. From the mind of one of the co-founders of interior design start up, Havenly, Nurture& was founded to create beautiful and functional furniture for modern families—and the brand's bundle sales are not to be missed.

Fast Facts

Deal dates: through Tuesday, Nov. 28
What's on sale: up to $750 off furniture bundles

shop Nurture&

Graco Slimfit convertible carseat on sale for Black Friday

Kohl's

8. Graco Car Seats

Graco

Cars seats are...annoying and expensive to boot. But Graco seats are far less annoying and expensive than many competitors. For instance, the Graco Graco 4Ever DLX 4-in-1 Convertible Car Seat (was $330, now $247) is designed to grow with your baby over ten years. We also have our eyes on the Turn-2-Me rotating convertible car seat (was $450, now $360), which makes getting baby strapped in a breeze.

Fast Facts

Deal dates: through Monday, Nov. 27
What's on sale: various Graco products

Shop Kohl's

Pottery Barn Kids

9. Pottery Barn Kids Anywhere Chairs

Pottery Barn Kids

You know what your nursery needs? A snuggly chair with your kid's name monogrammed on the back. Pottery Barn Kids Anywhere Chairs are lightweight but cozy, so you can move them from room to room as your kid grows.

Fast Facts

Deal dates: currently live
What's on sale: up to 50 percent off Anywhere Chairs and up to 60 percent off on other select products

everywhere chairs (from ~~$129~~; $119)

shop pottery barn kids

Collage of baby meal kit storage on sale for Black Friday

Bentgo

10. Bentgo

Bentgo

When it comes to feeding solids, you can never have enough water bottles, utensils or meal prep containers, and Bentgo's product line is replete with multipurpose essentials that make life easier. For example, you can feed your tot at the table or on-the-go in a kids' tray (was $10, now $8) and store the leftovers in the fridge by popping on the transparent cover.

Fast Facts

Deal dates: through Thursday, Nov. 30
What's on sale: 15 percent off sitewide; use code HOLIDAY15

shop Bentgo

Bombas

11. Bombas

Bombas

Socks. The evasive necessities that are so often full of holes, missing or stretched beyond repair. Don't you want to do better for the next generation? If you, like me, refuse to pass down your sock trauma, indulge in some baby Bombas. I have been gifted Bombas sets at different stages of my daughter's life, and they've always proved absolutely clutch. The treads at the bottom helped her during her first steps, and the quality ensured they didn't slip off mid-wobble. When she became obsessed with Sesame Street, they happened to release a Sesame line (now sold out), which made getting dressed in the morning so much less of a fight: "Do you want Oscar or Elmo?" Psst: They're also a genius gift idea!

Fast Facts

Deal dates: through Monday, Nov. 27
What's on sale: sitewide 20 percent off; HOLIDAY20 code auto-applied in cart

Shop bombas

Maisonette

12. Maisonette

Maisonette

Looking for that special toy, dress or knickknack? Maisonette is the place to peruse. Its curated selection—especially for all things baby and kids—offers up things you've only dreamt about: a gorgeous "chef's" play kitchen (45 percent off), an exclusive Arcadia Home Advent calendar (25 percent off) and special-occassion gets-ups, like this velvet Jacadi baby dress, that you would otherwise totally roll your eyes at...if it wasn't 30 percent off right now.

Fast Facts

Deal dates: through Monday, Nov. 27
What's on sale: select items up to 70 percent off

Shop Maisonette

Toddler in a 7am stroller blanket on sale for Black Friday

7am

13. 7am

7am

Brrrrr, it's cold out there! When you're ready to take baby out to get some fresh air, but it's a frozen tundra out there, you'll want your infant outerwear (it's a thing) ready to go. We love 7am, a PETA-approved vegan apparel, outerwear and stroller accessories brand for keeping bebe (and us) warm and toasty when we can't stay inside any longer.

Fast Facts

Deal dates: Friday, Nov. 24 through Monday, Nov. 27
What's on sale: up to 30 percent off with Flash Sales & Bundle Deals on select products

shop 7am

Dara Katz

Executive Editor, Frazzled Mom, Bravo-Holic

Dara Katz is PureWow's Executive Editor, focusing on relationships, sex, horoscopes, travel and pets. Dara joined PureWow in 2016 and now dresses so much better. A lifestyle...

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