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Psst: You Can Score 20 Percent Off Sitewide During This Ilia Sale Through Black Friday Weekend—and You’ll Get Free Gifts, Too

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Guys, an Ilia sale—especially one that’s sidewide—doesn’t come around often. But from Black Friday through Cyber Monday, you can save 20 percent off the entire site (and yes, Limitless Lash Mascara is included)—aka this is big...HUGE.

Beloved by Kate Hudson, Julianne Hough and clean beauty buffs across the internet, Ilia is a major player in the non-toxic beauty world. The brand, which offers a prestigious line of natural and organic products, is one of many offering Black Friday 2022 sales right now, with 20 percent off sitewide opportunities for free full-size gifts when you enter coupon code WONDERLAND. Oh, and it’s only going to last until midnight on Monday, November 28 (aka: Cyber Monday), so you’ll want to get shopping.

We also wouldn’t be doing our jobs if we didn’t break down the free, full-size gifts you’ll get with purchase. So here is all you need to know so you can budget your Ilia sale splurge accordingly.

We know these deals are overwhelmingly unreal, but don’t fret—we did the hard work for you and combed through to find the best (and most popular) products from the Black Friday 2022 sale. Read on for our top 13 picks.

To note: Gift sets, subscriptions and gift cards are not included in the 20 percent off sitewide Ilia sale, and you will not be able use other promotions at checkout.

If You Wear Ilia's Super Serum Skin Tint, Here Are 6 Other Makeup Hybrids to Try


1. Ilia C Beyond Triple Serum SPF 40

With vitamin C and mineral SPF 40, this translucent serum is powered to protect against sun damage and free radicals, smooth texture and brighten your skin tone, according to the company, without the residual white cast you’d normally get from an SPF.

2. Ilia Super Serum Skin Tint SPF 40

This is silicone-free, fragrance-free, chemical screen-free, oil-free, non-comedogenic and safe for sensitive skin. Need we say more?

limitless mascara
Ilia Beauty

3. Ilia Limitless Lash Mascara

Lengthening with no flaking? That's our kind of mascara. There’s also a miniature version available for $10 with the code.

4. Ilia Multi-Stick

Pop this creamy formula onto your cheeks, eyes or lips to achieve sun-kissed blushing.

liner
Ilia Beauty

5. Ilia Beauty Clean Line Liquid Liner

With a flexible, finely pointed felt tip, this liquid liner is long-lasting and quick drying. Not to mention, it's completely waterproof.

6. Ilia True Skin Radiant Priming Serum

Start your makeup off with a base that will leave your skin bright and smooth for your foundation. This one is formulated with aloe and hibiscus extract to soothe your skin while providing the silkiest base.

7. Ilia Blue Light Mist

This setting spray is a triple threat: It reportedly sets, protects from blue light and hydrates your skin for a midday pick-me-up.

8. Ilia Liquid Light Serum Highlighter

This serum highlighter works for any and every skin tone and creates the ideal illumination, according to its fans.

9. Ilia Color Block High-Impact Lipstick

Known for its highly pigmented shades, this lipstick makes a lasting impact (pun intended) because of the organic castor seed oil inside, which will supposedly help to intensify the color and give it a creamy application. We’re a fan of the Tango, but there’s also 14 other colors to choose from.

10. Ilia True Skin Serum Concealer

The lightweight concealer is applied like a serum and blends seamlessly into the skin. With 20 shades to choose from, you can match your warm or cool undertones accordingly and chose from delectable colors, like Mallow, Turmeric and Licorice.

11. Ilia Balmy Nights Lip Exfoliator

Yes, lips can be tinted and moisturized at the same time. So why not do it with this lip balm made with rosehip seed oil, and shea butter? (Kissable lips, here we come!)

12. Ilia Color Haze

Like the multi-stick, this can be used on lips and cheeks. If you prefer a more liquid-cream formula, this choice is for you. (Psst: It also smells amazing.)

13. Ilia True Skin Serum Foundation

Made with aloe leaf, rosehip, jojoba and marula oils, this one is said to visibly improve the skin’s texture by blending and blurring while also hydrating and reducing redness. This foundation is weightless with medium coverage.


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Commerce Editor

Olivia Dubyak is PureWow's Commerce Editor and textbook Capricorn. She studied journalism at Duquesne University in Pittsburgh, Pennsylvania, but has gone from New York City to...

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Associate Fashion Commerce Editor

Stephanie is a natural savant in the fashion, beauty, and dating & relationships beats. She graduated with a bachelor of arts at the University of San Diego, where she majored...