ComScore

12 Must-Have Beauty Deals to Treat Yourself to This Valentine's Day

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

february beauty deals collage
Dasha Burobina for PureWow

1. Sunday Riley Good Genes Treatment

Save big on this anti-aging skin treatment that reviewers rave over for its plumping, brightening and hydrating effects. (Psst: Use code CELEBRATE at checkout.)

2. Solawave 4-in-1 Facial Wand and Serum

Now $75 off with code RED35, this vibrating facial wand and serum kit leaves skin feeling snatched and smooth after just *one* use. 

3. Revlon One-Step Volumizer Brush

PureWow Assistant Lifestyle Editor Sydney Meister says this discounted heat brush helped eliminate her flyaways and gave her hair an extra-shiny finish.

4. SkinCeuticals C E Ferulic Serum

Take advantage of the *rare* deal on this cult-favorite serum that helps brighten skin and reduce fine lines, per shoppers. (Just use code SKINC15 to save.)

5. GrandeLash Lash Enhancing Serum

This GrandeLash serum is beloved by PureWow editors for its lash-thickening and lengthening effects—and you can save nearly $30 on a three-month supply.

6. Lumineux Teeth Whitening Strips

Brighten your smile for less with these natural whitening strips that buyers say are super effective and don't leave their teeth feeling sensitive after.

7. St. Tropez Luxe Tan Glow Drops

Boast a sun-kissed glow year-round with these tanning drops that can be mixed into your favorite moisturizer. Get the deal with code CELEBRATE at checkout.

8. Shark FlexStyle System

Snag this multi-use Shark styler that can dry, curl and smooth your locks while it's $20 off.

9. Neocutis Lumière Eye Cream

This illuminating eye cream, now marked down by $35 with code CELEBRATE, is adored for the way it moisturizes and tightens the under-eye area.

10. Sol de Janeiro Bum Bum Cream

We can confirm that this famous body cream feels luxuriously nourishing *and* smells like a tropical vacay in a jar, so don't miss it at this price.

11. SkinCeuticals Triple Lipid Restore 242 Treatment

Using code SKINC15, you can save more than $20 on this moisturizer that's infused with essential lipids intended to smooth skin's texture and improve its elasticity.

12. Nishel Travel Toiletry Bag

This spacious toiletry bag has two main compartments and multiple zip pockets to keep your products perfectly organized on-the-go.

Want to know which buzzy products are *really* worth buying? Sign up for our shopping newsletter to uncover our favorite finds.


natalie bio photo e1692204716113

Assistant Commerce Editor

  • Writes commerce stories and features that span multiple topics, including fashion, beauty, travel, home and sales/deals
  • Has contributed to reports on ethical fashion and continues to stay up-to-date on sustainablility developments
  • Completed a bachelor's degree in psychology at the University of Pittsburgh and a master's degree in fashion studies at Parsons The New School

Why You Should Trust Us

PureWow's editors and writers have spent more than a decade shopping online, digging through sales and putting our home goods, beauty finds, wellness picks and more through the wringer—all to help you determine which are actually worth your hard-earned cash. From our PureWow100 series (where we rank items on a 100-point scale) to our painstakingly curated lists of fashion, beauty, cooking, home and family picks, you can trust that our recommendations have been thoroughly vetted for function, aesthetics and innovation. Whether you're looking for travel-size hair dryers you can take on-the-go or women’s walking shoes that won’t hurt your feet, we’ve got you covered.
beauty
/ Destinee Scott
Excuse Me, But There's a Really Good Deal on the Upgraded Dyson Airwrap *and* Supersonic Right Now
beauty
/ Chelsea Candelario
Fellow Millennials, TikTok Is Urging You: Stop Doing This to Your Brows
beauty
/ Marissa Wu
Recession Brunette Is the Most 2025 Hair Trend to Come Out of 2025
beauty
/ Jael Rucker
ATTN Luxury Beauty Lovers: The Price on This Givenchy Irresistible Set Is (Almost) Too Good to Be True
beauty
The Secret to “Staying Power”? Our New Show with Kate Mackz and Maybelline Taps Female Athletes to Find Out
beauty
/ Chelsea Candelario
Anna Wintour Calling: The Prada Bob Is Spring’s Hottest Haircut
beauty
/ Destinee Scott
Sephora Spring Savings Event 2025: 30 Editor-Approved Beauty Buys to Score for Up to 20% Off
beauty
/ Delia Curtis
The $25 Blush Behind Aimee Lou Wood's Finale Look on ‘The White Lotus’
beauty
/ Marissa Wu
4 PureWow Editors Try Cult French-Girl Makeup Brand Violette_FR
beauty
/ Stephanie Maida
Michelle Monaghan Reveals the Viral Lip-Plumping Balm She Wears on 'The White Lotus'
beauty
/ Jael Rucker
Get a Head Start on Your Summer Glow with This Deal on Isle of Paradise's Self-Tanning Butter
beauty
/ Candace Davison
I Tried Snif's New Pancake-Inspired Scents, & It's a Perfect Collision of 2 Major Trends
beauty
/ Natalie LaBarbera
Nativa Spa Just Launched an Acerola Cherry Bodycare Collection—and It Smells "Delicious"
beauty
/ Chelsea Candelario
32 Easter Nail Designs That Will Have All the Peeps Talking
beauty
/ Destinee Scott
Augustinus Bader Just Dropped a Mineral Sunscreen—and It Does *Way* More Than Just Block the Sun
beauty
/ Jenny Jin
9 Nails Trends That Are Blossoming This Spring, According to Nail Artists
See More