Makeup artist Elizabeth Seropian adores the Cloud Skin Makeup trend and has been using this concoction on her clients for years “because it’s so soft and dreamy, and it works great with every complexion.” This is partly because the look is completely customizable; you can mix your primer and matte foundation in different ratios, adding more or less of either product to suit your particular skin type and desired finish. By adding more foundation, you get greater coverage, while still maintaining the blurred effect of the primer.
Seropian prefers to use a higher coverage foundation so she can use less product and she likes to add an iridescent, sheer highlighter to play up the high points of the face, such as the brow and cheek bones, bridge of the nose and Cupid’s bow, making sure to keep the highlighter as light-handed as possible for the muted glow.
If you have oily/combo skin like me and usually steer clear of dewy looks, have no fear! You can rock Cloud Skin Makeup, too. To keep your makeup from sliding around on your face, simply set the look with powder. If your skin veers on the drier side, lock in moisture by applying a hydrating moisturizer and/or serum before adding the primer/foundation combo on top.