PSA: Ulta's Gorgeous Hair Event Is Here (and the Deals Are So Good)

Summer is almost upon us and what better time to stock up on your favorite frizz- and fade-fighting essentials than at Ulta Beauty's Gorgeous Hair Event (where everything is half off)?

Yep, you heard us. From May 12 through June 1, you can stop by any Ulta store or shop online for access to this ah-mazing sale.

We're talking Redken and Drybar (and Bumble & Bumble and DevaCurl) and the newly added IGK (which, if you haven't tried yet, is basically cool-girl hair personified). Just like its 21 Days of Beauty sale earlier this year, new deals will be available each day, so keep an eye out for any specific brands you want to shop. (Or check our Instagram, where we'll be posting our favorite picks daily.) 

And if you happen to make it into a store this Saturday, May 18, you can get 50 percent off a hair gloss service (so your color is fresh and shiny for Memorial Day weekend).

Not sure where to start? Here's what we'll be buying: DevaCurl Deep Sea Repair Seaweed Strength Mask (normally $36; on sale for $18); Klorane Dry Shampoo (normally $20; on sale for $10) and GHD Classic Purple Styler (normally $149; on sale for $75).