Blake Lively Rocks New Curly Red Hair on Set of ‘It Ends with Us’ Movie

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Blake Lively Blonde Hair CAT2
Taylor Hill/Getty Images

Blake Lively, 35, was just spotted filming It Ends with Us on the streets of New York City this past Thursday, May 18—and we couldn’t help but notice the Gossip Girl alum was rocking an entirely new ‘do. 

In one photo (see below), Lively is standing alone on the sidewalk holding a brown paper bag in her hand. As for what she’s wearing, the mother of four is rocking an oversized plaid coat, a pair of gray baggy sweatpants and brown boots.

And draped over her shoulders is her wavy red hair, which instantly caught our attention.

Blake Lively New Red Hair CAT 1
Nancy Rivera/Bauer-Griffin/GC Images

Another snap shows the A Simple Favor actress walking next to her co-star Brandon Sklenar (who you may recognize from the Yellowstone prequel, 1923) and her hair is on full display.

Blake and Brandon Walking on Set CAT
Nancy Rivera/Bauer-Griffin/GC Images

This wasn’t the only time Lively was captured on camera. She also was spotted in a different outfit during a shooting day in Jersey City on Wednesday.

Blake Lively Filming Jersey City CAT
Nancy Rivera/Bauer-Griffin/GC Images

If you didn’t already know, Lively is set to play the role of Lily Bloom in the movie adaptation of the beloved book, It Ends with Us. In the story, Lily (who has red hair) moves to a small town in Boston to start a new life. 

While there, she meets a charming neurosurgeon named Ryle Kincaid, who will be played by Jane the Virgin alum, Justin Baldoni, 39, in the upcoming movie.

Back in January, book author Colleen Hoover, 43, confirmed the casting news by making a celebratory video on Instagram. In the vid, the writer is sitting in her car and shares her excitement for Lively playing Lily in the movie adaptation.

“Our Lily is going to be played by Blake Lively. Blake Lively, y’all! She's my dream Lily,” she happily says in the video.

Before the clip ends, Hoover reveals that she can’t wait for Lively and Baldoni to “bring these characters to life” on the big screen.

This new color really suits you, Blake!

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Assistant Editor, News And Entertainment

Karelle McKay is the Assistant Editor of News and Entertainment at PureWow. Before she started writing about all things pop culture, she was a literal couch potato who loved...