Vinst's Custom Cookbooks Are the Last-Minute Gift That'll Make Mom Cry Happy Tears

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

vinst cookbook
vinst

A picture is worth 1,000 words, but a home-cooked meal is transporting. Maybe it's the food editor in me, but I firmly believe that making a cherished family recipe is as close to time travel as we can get. A bite of your mom's fudge brownies, and suddenly you're 10 again, watching Family Double Dare after school. Or a slurp of chicken noodle soup, and you're reminded of that first trip home after going away to college, when you realized that even if your parents just don't understand, they're actually, kind of—OK, fiiiine—the best people you know.

All too often, those family recipes wind up in the realm of, "someday." We intend to write them down, word for word, but the to-do's of any given day get in the way, and suddenly they're lost to time. (My dad's spent the past 20 years trying to recreate his late grandmother's pierogi recipe, to no avail.)

That's what drew me to Vinst, a service that allows you to create custom cookbooks in minutes—no design or tech skills needed. You can download the Vinst app or work directly from the brand's website. (If you use the app, you can invite friends or family members to collaborate, so they can share their recipes directly.)

You can name the cookbook, and choose from one of Vinst's cover images or upload your own photo. While you can't change the font or resize the copy, you can select a box to remove the text from the cover and let your cover art stand on its own (so if you're handy with Photoshop or Canva, you could completely design your own book).

vinst cookbook ai image generation
vinst

vinst

Adding recipes is just as easy. You can type them up word for word, sure, but Vinst also allows you to upload an image (such as a recipe box card or screenshot), paste in text or even drop in a URL and it'll format it for you.

And if you don't have images to go with your recipes, you can click a button to create an AI-generated one. I tested this firsthand with my broccoli bacon cheddar quiche recipe, and the suggestion was surprisingly spot-on, as you can see from the comparison shots.

Books start at $40 per copy, which includes 20 recipes, though you can easily expand the volume for $1 per additional recipe. Right now, though, Vinst is offering 50 percent off as part of an extended Black Friday deal, so you can create your own printed, custom cookbook starting at just $20.

vinst cookbook preview
vinst

vinst

Expect it to take about five business days to print, then five more to ship, the brand says, though you don't have to scramble to hunt down recipes and compile a book before the holidays. The brand also sells vouchers that allow your giftee to make a cookbook themselves.

Vouchers purchased now are valid until May 31, 2026, and you have until that date to receive a refund on the voucher, should you change your mind.

In a way, it feels like a unicorn of gifts: personal, experiential, affordable and great for giving at the last minute, since you can wrap up a voucher and promise to make the book together after the holidays. Who knows, in the process, you might forge new dishes—and core memories—too.


candace headshot 2025

VP of editorial content

  • Oversees home, food and commerce articles
  • Author of two cookbooks and has contributed recipes to three others
  • Named one of 2023's Outstanding Young Alumni at the University of South Florida, where she studied mass communications and business

Why You Should Trust Us

PureWow's editors and writers have spent more than a decade shopping online, digging through sales and putting our home goods, beauty finds, wellness picks and more through the wringer—all to help you determine which are actually worth your hard-earned cash. From our PureWow100 series (where we rank items on a 100-point scale) to our painstakingly curated lists of fashion, beauty, cooking, home and family picks, you can trust that our recommendations have been thoroughly vetted for function, aesthetics and innovation. Whether you're looking for travel-size hair dryers you can take on-the-go or women’s walking shoes that won’t hurt your feet, we’ve got you covered.