The 12 Best (and Comfiest) Bras at Target

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Raise your hand if you’ve ever been personally victimized by a bra, because same. Despite having been a part of women’s daily lives for decades, they are not necessarily known for their comfort. That being said, the year is 2021 and if working from home has taught us anything, it’s that comfort is key. Especially when it comes to bras. And while we know that many of us have jumped at this opportunity to fling our bras with glee to the back of our closets and gone braless for the past year, some of us are actually kind of okay with wearing a bra during the day if it meets our expectations.

Finding said bra, however, is no easy feat and at times can feel more like you’re searching for hidden treasure than a wardrobe staple that’s sold at nearly every store across the country. So, we’ve done the grunt work and found not one, not two, but 12 bras from Target (best store ever!) that are not only cute, but some of the comfiest bras we’ve ever worn. Comfy enough to even sleep in. Yes, you read that correctly.

The Best Backless Bras for Every Cup Size

wireless bra

1. Simply Perfect By Warner's Women's Super Soft Wirefree Bra

Best everyday bra

Coming in three neutral colors and black, this is the ideal bra for slipping on under a white tee. Its wireless design and super soft fabric means you're going to be cozy no matter what.

Sizes range from 34A to 44DD

wirefree bra

2. Auden Women's Lightly Lined Wirefree Lounge Bra

Best lightly-lined bra

Whether you've got plans for running errands, meeting up with friends or hanging at home on the couch, this bra is your new go-to. The padded cups give you a boost of support and the wireless design is so comfy you'll forget you're wearing a bra.

Sizes range from XS to 4X

colsie reversible bralette

3. Colsie Women's Reversible Seamless Bralette

Best seamless bralette

Are you in the mood for a v-neck or are you feeling a u-neck? Because this cutie works as both and its seamless design is supportive but not restricting.

Sizes range from XS to 3X

auden longline bralette1

4. Auden Women's Lace Longline Bralette

Best lace bralette

This has a light-as-air feel and the emerald lace lends the perfect elevated touch to give you that date night confidence boost.

Buy it ($15)

Sizes range from XS to XL

colsie bralette

5. Colsie Women's Ribbed Longline Bralette

Best longline bralette

We love this on because it helps give you a teeny bit of support but still has that “barely-there” feel. Plus, it'll look so cute under tees and button downs.

Sizes range from XS to XL

colsie white bra top

6. Colsie Women's Seamless Ribbed Brami

Best ribbed bralette (or "brami" in this case)

We love a multifunctional bra; wear this under your tee or by itself as a comfy WFH top.

Sizes range from XS to XL

strapless all you lively bra

7. Lively Women's No Wire Strapless Bra

Best strapless bra

This strapless bra promises not to slip, is wireless, has cozy foam padding and a guarantee that it won’t end up around your waist after moving more than a few feet. Need we say more?

Sizes range from 34A to 42C

full coverage bra

8. Auden Women's Icon Full Coverage Lightly Lined Bra With Lace

Best full coverage bra

Whether you’re grabbing Sunday brunch with the besties or presenting at a company meeting, you need a bra that’s going to keep you feeling secure and comfortable. This has you covered.

Buy it ($15)

Sizes range from 34A to 44DD

halter bralette lace

9. Auden Lace Halter Bralette

Best halter bralette

In addition to white, this little lace number also comes in black, pink and olive green. Plus, its halter neckline will give the perfect peek of lace under your tanks and tees.

Buy it ($13)

Sizes range from XS to XXL

maidenform push up bra

10. Maidenform Women’s Love The Lift Push-up & In Satin Demi Bra

Best push up bra

Every now and then you want to show the gals off, we don’t blame you. But you shouldn’t have to sacrifice sex appeal for comfort. This bra helps give the “oomph” you’re hoping for, without making it feel like you’re strapped into a corset.

Sizes range from 34A to 42C

nursing bra

11. Bravado! Designs Women's Body Silk Seamless Nursing Bra

Best nursing bra

Out of 2,100 reviews this bra has a new perfect five-star rating, and we can see why. It’s seamless and wire free, gentle yet still supportive and has easy open clips to make sure the nursing process is smooth as can be.

Buy it ($50)

Sizes range from S to XXL

hanes convertible

12. Hanes Women's Convertible Wireless Bra

Best convertible bra

Need a bra that feels like wearing a cloud and has straps you can change based on the top you’re wearing? Here’s your answer.

Sizes range from S to XXXL

purewow author

Commerce Editor

Anna Smutny covered a range of beats, from fashion and beauty verticals to home decor (and everything else in between) for PureWow from 2021-2022. With a background in wedding and...