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American Eagle Is Making a Comeback... (& You Can Secure Jeans Starting at $30 This Weekend Only)

Take 25 to 40 percent off all AE jeans now

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A woman wearing American Eagle jeans.
American Eagle

When something old becomes cool again, it's usually for a good reason. Take Abercrombie & Fitch, for example. Its rebranding (which is a combination of H&M and Topshop with a hint of Aritzia) put the brand back on the map. Well, American Eagle is next up, and we're hopping on board not just because its clothes and swimwear are constantly trending on TikTok but because it's incredibly budget-friendly. Oh, and it doesn't hurt that a huge American Eagle jeans sale is happening this weekend. Customers can get discounts between 25 to 40 percent off through June 4, which is exactly what we love to hear. (P.S. Shorts are also up to 50 percent off right now.)

Basically, this is your chance to get familiar with the brand again. Especially its jeans that are making waves for no better reason than having booty-lifting powers. Plus, you can size down with no problem (in short, regular and long). (Just see this TikTok.) So as one would expect, the AE Strigid straight jeans (were $60, now $45) won't stay in stock for long. And that goes for really any of its customer-favorite styles while they're on sale for as low as $30 (see: the AE Ne(x)t Level jegging).

To help you get reacquainted with American Eagle, we rounded up five jean styles on sale now that will make you wonder why you ever stopped shopping at AE.

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  • Size Range: 000 to 20

While these may not be the exact style that's going viral on TikTok, the main difference is they have a strigid fit (meaning, they're rigid in the front and stretchy in the back). Its cotton and recycled cotton fabric proportions are also slightly different, but TBH, that won't even matter since one buyer swears they're comfortable and soft. "They feel like I’m wearing pajamas but look cute. Perfect for lounging around or dressing up with a cute top," they share. Maybe that's why they haven't gone viral because shoppers may be gatekeeping them. Just saying.

  • Size Range: 000 to 20

With summer around the corner, it wouldn't be a bad idea to upgrade your white jeans. And trust; this pair will exceed your expectations with its tapered, ankle-skimming fit. You can also look forward to its midweight and somewhat stretchy cotton, recycled cotton and elastane blend that's total bliss. But you may just love that it holds its shape even more (and, yes, even when you wear them on repeat), according to buyers. The asymmetrical waistband? Just a trendy detail.

  • Size Range: 000 to 20

There are several reasons why you won't want to sleep on these jeggings besides their stretchy cotton, recycled polyester, viscose and elastane material that the brand claims never loses its shape. They're also supposed to be soft enough for everyday wear. And last but certainly not least, while they have somewhat of a low-rise fit, their limitless waistband allows them to hug curves in all the right places. Need we say more?

  • Size Range: 000 to 20

Guys, a 65-year-old says these high-waisted jeans make her butt look amazing, so there's no question whether they'll work for you. And this is all thanks to its rigid cotton materials with a little stretch for the slimmest of fits. The rip detailing on the knee and hem just makes them look cooler. Hence, why we can see ourselves in them at practically every outdoor function this summer (because did we mention they're also lightweight?).

  • Size Range: 000 to 20

As one buyer says, "I love how comfortable these jeans are to wear for any occasion." Shoutout to their 100 percent cotton fabric, which makes them perfectly stretchy and ridiculously soft. And as far as the wide-leg cut, one reviewer says it elevates them so that they don't look sloppy, which you may not come across again.


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Destinee Scott

Associate Sales and Deals Editor

Destinee Scott is PureWow’s Associate Sales and Deals Editor. She’s been chasing sales and deals for a decade and knows a good one when she sees one for fashion, home, beauty...