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For Real Life: Hanna Andersson Just Launched a ‘Bluey’ Capsule Collection for Kids

The theme is Keepy Uppy

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bluey clothing hanna andersson universal
Disney Plus

First, Disney+ rewarded us with a brand-new batch of Bluey episodes that debuted stateside this summer. Now, beloved children’s retailer Hanna Andersson just launched its first-ever clothing collab featuring Bluey and Bingo and our Blue Heeler-loving hearts are freaking out. (We also know this is going to sell out faster than Bingo can wave her featherwand.)

Available to shop starting today, the machine-washable capsule collection includes a range of adorable and durable styles such as the brand’s signature PJs, but also a graphic tee, joggers, a crewneck sweatshirt and a dress and legging set. Sizes run from 2T to 8.

Still, here’s the best part: The artwork used for each style is all based on Keepy Uppy, which is probably one of the most iconic episodes of the hit Australian show. (For reference, this is the one where the entire fam—Bandit and Chilli included—support and sometimes hinder Bluey and Bingo’s playful efforts to keep a balloon aloft.)

So, what are you waiting for? The time to add to cart is now.

bluey hanna andersson long john PJs
Hanna Andersson

1. ‘Bluey’ Kids Long-John Pajamas

Hanna Andersson

bluey hanna andersson short john PJs
Hanna Andersson

2. ‘Bluey’ Kids Short-John Pajamas

Hanna Andersson

bluey hanna andersson long sleeve shirt
Hanna Andersson

3. ‘Bluey’ Long Sleeve Graphic Tee

Hanna Andersson

bluey hanna andersson french terry sweatshirt
Hanna Andersson

4. ‘Bluey’ French Terry Sweatshirt

Hanna Andersson

bluey hanna andersson french terry jogger
Hanna Andersson

5. ‘Bluey’ Print Jogger

Hanna Andersson

bluey hanna andersson graphic dress and leggings
Hanna Andersson

6. ‘Bluey’ Graphic Dress & Leggings

Hanna Andersson


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Royal family expert, a cappella alum, mom

Rachel Bowie is Senior Director of Special Projects & Royals at PureWow, where she covers parenting, fashion, wellness and money in addition to overseeing initiatives within...