If you wear makeup (or enjoy watching people apply cosmetics on social media), you’ve probably heard of the Tarte Shape Tape concealer (
$31; $15) and its lighter counterpart, the Shape Tape Radiant concealer ( $31; $15), which have earned quite the fan base on BeautyTok. But are they actually worth the hype? Well, there's no better time to find out for yourself since *both* buzzy products are on sale at their lowest price ever right now. No, seriously, Ulta Beauty is having a Tarte Shape Tape concealer sale of the century right now, and it features an over 50 percent discount on the must-haves through Jan. 27. You don't even need a coupon code, all you have to do is add the products to your cart for as low as $15!
Want to know which buzzy products are *really* worth buying? Sign up for our shopping newsletter to uncover our favorite finds.
We're certainly excited, but if you need some convincing, peep this episode of PureWow’s YouTube series Testing TikTok, where creator Kate Kesselman puts the original best-selling product to the ultimate test. After seeing the concealer in action, you'll probably want to stock up before the sale ends, too.