7 Beauty Trends You’ll See Everywhere This Spring

With daylight savings officially here, we’re finally starting to see signs of spring on the horizon. And just as we’re ready to trade our wool coats and boots for breezy dresses and sandals, we’re really looking forward to swapping in some new beauty looks for the season. Ahead, seven beauty trends to test-drive this spring.

30 Blunt Haircut Ideas for Every Length

spring 2020 beauty trends flipped ends
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Flipped-out Ends

A hairstyle we’ve been seeing a lot of lately? Flipped-out ends reminiscent of Elisa Donovan’s (that’s Amber from Clueless) iconic do from the ’90s, as seen here on Hailey Bieber. Luckily, it’s also an extremely easy look to re-create at home. All you need is a flat iron and a flick of your wrist to get those ends out just so.

Get the look: T3 SinglePass Luxe 1" Ionic Straightening & Styling Flat Iron ($120); Harry Josh Pro Tools Ceramic Flat Styling Iron ($200)

spring 2020 beauty trends mint eyeshadow
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Mint Eyeshadow

Here’s a quick way to open up tired, puffy peepers: a wash of mint eye shadow across your lids. The calming hue is best applied using a fluffy brush to diffuse the color for that pretty watercolor effect as seen on Lily here.

Get the look: Anastasia Beverly Hills Eyeshadow Single in “Aqua” ($12); Sephora Collection Classic Double Ended Shadow & Crease Brush ($16)

spring 2020 beauty trends hair bows
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Hair Bows

Hair accessories aren’t going anywhere. Whereas 2019 was all about barrettes, 2020 will be all about the bows. Satin, grosgrain, velvet, big or small: Do as Gwyneth does and pop one in to sweeten any ponytail.

Get the look: J.Crew Velvet Hair Tie ($20); Jennifer Behr Velvet Bow Barrette ($128)

spring 2020 beauty trends white eyeliner
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Celestial Eyeliner

Another refreshing idea to try now? A sleek sliver of bright white or silver liner to frame your eyes. We loved this subtly sparkling look on Beanie Feldstein, which her makeup artist, Katey Denno, created by dipping a tiny angled eyeliner brush into water and silver shadow.

Get the look: IT Brushes for Ulta Airbrush Angled Liner Brush #122 ($12); Make Up For Ever Artist Color Eye Shadow in “ME-116 Silver” ($17); Stila Stay All Day Waterproof Liquid Eyeliner in “Snow” ($22); Urban Decay 24/7 Glide-On Eye Pencil in “Cuff” ($22)

spring 2020 beauty trends half up bouffant
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Half-up Bouffant

Though the eye makeup seems to be trending more futuristic this spring, the hairstyles are decidedly retro. Take a cue from Sophie Turner here and try slicking your strands back into a half-up style—the higher the better.

spring 2020 beauty trends neon accents
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Neon Accents

In years past we’ve seen a lot of bright lipsticks and blushes trending for spring, but 2020 is the year of bold eye makeup. (Call it the Euphoria effect.) Make like Lana Condor and try swapping your usual bronze shadow for a juicy orange instead.

Get the look: Make Up For Ever Artist Color Eye Shadow in “M-732 Orange” ($17); MAC Matte Eyeshadow in “Rule” ($17)

spring 2020 beauty trends sculptural hair
Gregg DeGuire/Getty Images

Sculptural Styles

For ladies with natural hair, we’re seeing a lot of retro-inspired styles that are soft and sculptural. Your muse this season? Lupita Nyong’o, whose rolled updo (and white eyeliner) at the SAG Awards this year stole the show.

Jenny Jin Headshot Vertical 2023

Beauty Director

Jenny Jin is PureWow’s Beauty Director and is currently based in Los Angeles. Since beginning her journalism career at Real Simple magazine, she has become a human encyclopedia of...