Turns out, the sweet spot is anywhere around once every two months.
Conventional wisdom says we should get facials once a month—or roughly every 28 days, as this is the average cycle for skin cell turnover. Any more than that and you can risk irritating your all-important skin barrier. But according to Renee Rouleau, a celebrity esthetician (and go-to for Demi Lovato) this imposed monthly metric is a bit dated.
"The whole idea of getting monthly facials was established way back in the day when exfoliating at home wasn’t really an option. Today, there are many at-home solutions like sonic cleansing brushes, facial scrubs, products with exfoliating acids or enzymes, and, of course, retinol, which isn’t technically an exfoliant, but does increase cell turnover," explains Rouleau. "All of these things can help you maintain healthy, clear skin and allow for more time between professional treatments (so think every eight weeks as opposed to four). Now of course, if you’re barely doing any exfoliation at home, then that’s a different story."