7 Clean Beauty Dupes for Your Favorite Conventional Standbys

This Australian import is a near-exact match to the iconic blush we’ve used for decades. The only difference is that this one is completely talc-free and gets its silky texture from rose petals, jasmine buds and chamomile flowers.

When we first heard rumblings of this so-called natural alternative to P50, we were highly skeptical. However, after a few weeks of use, we can confirm the claims. Though it’s a tad less astringent than its famed French counterpart, the clean exfoliant still packs a potent punch by way of black willow bark and alpha hydroxy acids from pineapple, grape and lemon.

Buy it ($64)

Finding a good mascara in general is a tough task; finding one that’s also nontoxic is near-impossible—or at least it was until we came across this one from Lily Lolo. Made with fruit and flower waxes, it beefs up sparse lashes with nary a clump. 

Buy it ($20)

Rest assured, the similarities extend far beyond the black and gold packaging and brush applicator. The formula is equally as creamy and lightweight on your skin and the coverage just as satisfactory—whether it’s under your eyes or over blemishes. 

Buy it ($33)

If bold color is what you seek, look no further. Ilia’s formula relies on clean ingredients like organic castor seed oil and finely milled natural pigments to deliver high impact yet impossibly creamy coverage in a single swipe.  

Use one drop to blur away any blotchiness and uneven texture; use two or more drops for a full-coverage finish. Formulated with raw mineral pigments and botanical extracts, it’s equally hydrating as it is flattering on skin.

Buy it ($62)

If you, like us, are fully addicted to lash lifts and extensions, you might want to give your fringe some TLC. This Ecocert-approved pick uses a blend of botanical ingredients to strengthen thinning lashes and encourage new growth. Plus, it doesn’t require a prescription.