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Holy DNA! 23andMe Is $100 Off for Amazon Prime Day

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Finding out if you’re genetically predisposed to over-caffeinating yourself is cool and all, but let’s be real—health and ancestry reports can get a little pricey. That’s why we’re celebrating the fact that top genetic testing service 23andMe is $100 off for Amazon Prime Day, which runs July 12 and 13. (Get more info on the sale, including how to sign up for Prime Day if you're not already a Prime member here.)

A 23andMe kit with health and ancestry profiles will usually set you back $199. But as a Prime Day special offer, the DNA kit is available on Amazon for $99.

In case you’re unfamiliar with the informational magic of 23andMe, it’s a simple way to gain insight into your heritage and health predispositions, carrier statuses (these may indicate inherited conditions), overall wellness and quirky traits.

Like what, you may wonder? Well, in addition to learning where your ancestors came from (even way, way back in the day), a 23andMe test can reveal if you’re genetically likely to enjoy chocolate, move a lot in your sleep or have a fear of heights. In addition to those fun little bits of intel, 23andMe can also determine if your genes have variants associated with a higher risk for developing health issues, such as age-related macular degeneration, blood clots and a whole host of other ailments.

Sure, it’s not necessarily fun learning that you could have genetics that could make you predisposed to celiac disease, but armed with the right tools, you and your doctor can try and get ahead of any potential problems.

Want even more info? The premium bundle, regularly $229, is on sale for $109. It includes a year's subscription to enhanced health reports, as well as pharmacogenetics data (that's data that concerns how certain meds will metabolize with your particular body chemistry).

So how does it work? When you purchase 23andMe, you'll receive a kit containing a vessel to collect your saliva in. All you have to do is deposit some saliva in the tube, fill out some details about yourself, register your kit, send in your sample and wait for the results to come in. Easy.

Pro tip: It’s also a great gift. Now, if you don’t mind, we’re off to stockpile our fair share ahead of the holidays.


dana dickey

Senior Editor

Dana Dickey is a PureWow Senior Editor, and during more than a decade in digital media, she has scoped out and tested top products and services across the lifestyle space...