Samsung Dropped a New and Improved Version of the Famous Frame TV, and It's on Sale Now

You can save *hundreds*

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samsung frame pro tv above fireplace
Samsung

By now, you've likely come across Samsung's famous Frame TV, even if you haven't splurged on one for yourself yet—I mean, it's been all over TikTok for years thanks to its stylish design that disguises itself as an art frame on your wall whenever it's not in use. But if you've been mulling over whether or not to make the purchase, this news might sway you: The brand just released a new and improved version, the Frame Pro TV (was from $2,200, now from $1,800), which has even more impressive features than the original—and, yes, is currently on sale in every size, with discounts of up to *$800* off. 

Honestly, I'm shocked they found a way for this TV/art device to look even better (and just in time for all of your holiday entertaining!), but here's everything you need to know about the new design.

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Samsung

One of the biggest changes with the Frame Pro design is that it's equipped with Samsung's most advanced Neo QLED 4K display (powered with mini LED lights for precision), which means you'll get optimized sound and AI-enhanced picture quality for a clear, crisp viewing experience whether you're streaming movies, playing games or admiring an art display. "This TV is incredible and makes you feel like you are right there in real life! Crystal clear imaging, sleek design, lightweight. Perfect TV all around," shared one reviewer who especially appreciated the update. A few other changes include a wireless version of the One Connect box that controls your TV while cutting down on clutter and a live translation feature that can generate subtitles in the language of your choosing.

Even with these new updates, though, you won't lose the quality of the original Frame TV, which PureWow Associate Editor Sydney Meister noted in her review makes it well worth its price tag. "The Frame earns its name the second you mount it," she shared. "Samsung’s matte coating is one of the best in the industry; it kills glare so completely that art looks like paper instead of a screen." She also calls out that one of the biggest benefits of the Frame (both the original and Pro models) is the massive library of art that's available to display from museums and galleries like National Geographic, MoMA and more (though this does have an extra fee attached).

Now, no matter which TV you choose, the original Frame or the Pro (which, it's worth noting, starts at 65 inches), it's practically guaranteed to improve your Netflix binges, movie nights and interior design aesthetic. But either way, I'd suggest picking up yours soon while the sale is still on.


natalie bio photo e1692204716113

Associate Commerce Editor

  • Writes commerce stories and features that span multiple topics, including fashion, beauty, travel, home and sales/deals
  • Has contributed to reports on ethical fashion and continues to stay up-to-date on sustainablility developments
  • Completed a bachelor's degree in psychology at the University of Pittsburgh and a master's degree in fashion studies at Parsons The New School

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