Joanna Gaines’s New Matilda Jane Clothing Collab Is Almost Here (& It’s Inspired by Baby Crew)

From authoring books to starting a TV network, Joanna Gaines is an expert multitasker. Her latest endeavor? The 40-year-old Fixer Upper star collaborated with Matilda Jane Clothing for their new December collaboration.

Not only was Gaines influenced by the rich colors of fall, but she also looked to her 5-month-old son, Crew, for inspiration. The result is a versatile capsule collection with something for every member of the family. Here, our favorite pieces from the line, which drops Saturday, December 1.

joanna gaines matildajane collection family
Matilda Jane Clothing

Women’s Rose-colored Cotton Dress & Girls’ Floral Ruffled Top And Dress

For when you want to match for holiday card pics but don’t want to go overboard. 

joanna gaines matildajane collection little boys
Matilda Jane Clothing

Boys’ Cargo Pants, Striped Henley, Polka-dot Button-down And Yellow Zip-up

Patterns, pockets and it’s comfy enough to throw a football around in? We’ll call that a winning combination for mom and son. 

joanna gaines matildajane collection tweenjpg1
Matilda Jane Clothing

Tween Stripe Top With Floral Accent

A pop of color even tweens can get behind. 

joanna gaines matildajane collection baby boy
Matilda Jane Clothing

Mustard Yellow & Striped Onesie Set

Yellow and stripes and everything nice. 

joanna gaines matildajane collection little girls
Matilda Jane Clothing

Mixed Print Girls’ Dresses

These whimsical frocks have Emmie Kay written all over them. 

joanna gaines matildajane collection woman1

Cotton V-neck, Gray Flannel, Jeans & Statement Necklace

This look is Joanna right down to the burlap bag of flowers.


Cat mom, yogi, brunch enthusiast

Lex is an LA native who's deeply obsessed with picnics, Slim Aarons, rosé, Hollywood history and Joan Didion. She joined PureWow in early 2017.