ComScore

Everything We Want from an L.A. Style Queen’s New Clothing Line

Wildly successful blogger, author and lifestyle guru Aimee Song has nailed the way we all want to dress in Los Angeles: casually elegant, fashionable and sexy, all without looking like you’re trying too hard. So when Song debuted her own fashion line, we were hardly surprised to find a collection that includes something for making everyone feel super-cool and pretty. Here’s everything we’re currently coveting.

7 Things Angelenos Are Talking About Right Now


green jumpsuit
Revolve

Mint Is The New Pastel Pink

Song has decreed that nothing looks more flattering on sun-kissed summer skin than light green, and it’s a trendier color than the cotton-candy hues we’ve seen forever.

shorts set
Revolve

Summer Shorts, But Profesh

A little bit of ’80s styling (the suit jacket and pleated shorts) with a lot of practicality (summer stretches way into October in SoCal, so you’ve got a long season to wear this). Lose the jacket and add a statement necklace for after-work cocktails.

red dress song of style
Revolve

The Heatwave-proof Summer Dress

So often, it’s hard to find a tank-style dress that falls exactly right (not too tight under the arms, not too low and chest-exposing). This perfect red number has ties so you can adjust the straps to your comfort, plus it has those cool patch pockets.

gingham song of style
Revolve

Gingham = Casual Festive

Gingham is a classic warm-weather print, but the front cutout with tie detail makes this piece contemporary. (We’re also sold on the loose-fit pants. So cool and comfy for those weekend Dodgers games.)

banana print top
Revolve

Pajama Dressing For Sexy Comfort

Aimee Song’s blog posts have shown her readers how to make kimono styling work from day to night. (Hint: It’s all about the lace cami underneath.) A banana-print jacket works with everything from matching trousers to denim and heels.

halter dress song of style1
Revolve

The Surprisingly Sexy Halter Dress

The shape is slinky, the fabric is a touch shiny and the adjustable tie straps let you customize the fit. And it’s stealth versatile too: After you wear it to a party Saturday night, put it on over a T-shirt with sneakers and say hello to a cute lazy Sunday look.



dana dickey

Senior Editor

Dana Dickey is a PureWow Senior Editor, and during more than a decade in digital media, she has scoped out and tested top products and services across the lifestyle space...