The Just-Launched Skims Valentine’s Day Shop Crashed The Brand’s Website (and for Good Reason)

Warning: You’re going to want everything

PureWow editors select every item that appears on this page, and the company may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

skims valentines day shop UNIVERSAL
Abby Hepworth for PureWow

Kim Kardashian is no stranger to breaking the internet, so we suppose we shouldn’t be surprised that the initial launch of the Skims Valentine’s Day shop was so popular that it literally crashed the brand’s website. Luckily for everyone, it’s now back up and running (phew!), with more than 150 pink, red, purple and heart-adorned styles to shop for any type of Valentine’s Day plans.

Want to know which buzzy products are *really* worth buying? Sign up for our shopping newsletter to uncover our favorite finds.

The collection includes tons of different styles to shop—all in the full size range, XXS to 5X, and all under $130—including comfy lounge sets, silky PJs, cheeky embroidered tees and undies, sexy lingerie and everyday pieces in festive V-day colors. There are even a handful of cute styles for kids (like these adorable heart pajamas, $38) and men (like these comfy boxers, $18). Oh, and did we mention you can even pick up a matching hoodie for your pet ($44)?

As you may have guessed, many of the most popular styles having been steadily selling out, so if you see something you love, don’t hesitate to add it to your shopping cart. (Fingers crossed Skims restocks some sold out styles and colors again before Valentine’s Day!)

Not sure where to start? You can never go wrong with the viral Soft Lounge Slip Dress ($80), and the Lace Tap Shorts ($54) are both sexy and comfy for a true win-win pick. And if you’re looking for a gift, the Sport Crew Sock 5-pack ($48) is cheeky, nostalgic and sure to be a hit. Or, you can shop more of our favorite picks from the collection below to treat yourself to an extra lovely Valentine’s Day this year.



Abby Hepworth is an RRCA-certified running coach who has worked in fashion for over 10 years. Want to know what shoes are in this season? She's got you. Need recommendations on...

Why You Should Trust Us

PureWow's editors and writers have spent more than a decade shopping online, digging through sales and putting our home goods, beauty finds, wellness picks and more through the wringer—all to help you determine which are actually worth your hard-earned cash. From our PureWow100 series (where we rank items on a 100-point scale) to our painstakingly curated lists of fashion, beauty, cooking, home and family picks, you can trust that our recommendations have been thoroughly vetted for function, aesthetics and innovation. Whether you're looking for travel-size hair dryers you can take on-the-go or women’s walking shoes that won’t hurt your feet, we’ve got you covered.