This Best-Selling Natori Bra Totally Lives Up to the Hype (and It’s 34% Off During the Nordstrom Anniversary Sale)

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natori bra review feathers underwire contour

The 2022 Nordstrom Anniversary Sale is here, and I can't wait to get my hands on the best-selling Natori bras (which have quite literally changed my life). My current obsession, in particular, is the Natori Feathers Underwire Contour Bra. Finding the perfect bra is a dreadful journey. I personally endured years of wearing the wrong sizes and styles, resulting in cups that gap or side boob popping out. If you plan to shop the bra during the Nordstrom sale, here's what you need to know. Psst: sign up here to become a Nordy Club member to get early deals, if you aren't already.

  • Icon Early Access: July 6 to 14
  • Ambassador Cardmember Early Access: July 7 to 14
  • Influencer Cardmember Early Access: July 9 to 14
  • Public Access: July 15 to 31

Unlike other bras, the Natori Feathers Underwire Contour design smooths over your lumps and bumps, making it nearly invisible under clothing. The bra’s contoured plunge cups have a molded mesh outer, which delivers a snug, flattering fit that I haven’t found with any other style. The T-shirt-friendly design also features stretchy lace wings that are lined with elastic to hug the sides of your ribs (somehow, they’re able to do all that without digging into your skin).

I’d honestly go as far as calling this the best bra ever. And I’m not the only one who thinks that. Not only has this Natori style been around for a whole decade, but it’s also racked up rave reviews from over 3,000 Nordstrom shoppers. "It’s comfortable, sleek, doesn’t show lines in tops and still has a sexy touch with the lace," one reviewer noted.

Lucky for you, it’s on sale right now during the Nordstrom Anniversary Sale, too. You can snag the Cosmetic shade for just $45 (it’s normally $68, so that’s a 34 percent discount). And if blue isn't your style, they've got plenty of other colors.

The only complaint about this Natori bra? It doesn’t come in larger sizes. However, if your girls are between a 30A and 36G, you’ll do just fine. And you’ll have a new excuse to throw out all your other bras.

Here, a few other best-selling styles you can find on sale, too.

natori rose

1. Natori Rose Dream Underwire Bra

This one supplies a slight lift from the molded foam bras and a seamless band look around the chest for a comfortable, well-fitting T-shirt bra.

natori bliss

2. Natori Bliss Perfection Bralette

The wireless construction and elastic support of this one will keep you comfortable throughout the day.

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