ComScore

Cottagecore is the New Normcore (So Get Ready for a Lot of Nap Dresses)

PureWow editors select every item that appears on this page, and the company may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

There’s never been a better time to find yourself knee-deep in any and all forms of escapism. Because why would you linger on the sad state of the world when you could put all your energy into baking a loaf of sourdough bread? Which explains why the cottagecore trend, a focus on the quaint, slow-moving aesthetic of pastoral life, has quite literally exploded over the past few months.

PureWow editor Alexia Dellner wrote about cottagecore emerging as a decor trend earlier in March, explaining the movement beautifully: “Allow us to paint a picture: A thatched cottage sits under sun-dappled trees, a few hens putter around the yard, while a freshly baked apple pie cools on the window ledge. One can imagine spending the day here tending to the vegetable garden out back, embroidering something for your friend down the lane and sipping Earl Grey from your vintage teapot.” Ahhh, sign us up.

Turns out, dressing like you’re living in the aforementioned country cottage can help bring the cottagecore reverie to life—even if you’re stuck in a tiny city apartment. And it all started with the Nap Dress. One-part Victorian chic and one-part nightgown, the frock was designed up by Hill House Home and swiftly sold out, becoming the dress of the summer (probably because you can wear it for a Zoom call and to crawl into bed for a daytime snooze). Here, we’ve pulled together a list of 19 other cottagecore pieces, all of which are relaxed, romantic and ready for a romp in the countryside. So, ditch those uncomfortable mom jeans you adopted as part of your embrace of simple, no-frills normcore aesthetic and plan a picnic in a field sometime soon.

9 Cottagecore-Inspired Pieces to Transform Your Home into a Tranquil Hideaway


cottagecore fashion trend english factory
Shopbop

1. English Factory Empire Maxi Puff Sleeve Dress

Zoom in to see the sweet polka dots that cover this puff-sleeve number.

cottagecore fashion trend doen
Net-A-Porter

2. Doên Meadow Floral-print Silk Mini Dress

The only thing we want to wear when the temps edge above 85.

cottagecore fashion trend free people
Revolve

3. Free People Abigail Victorian Top

Just add a tangle of gold jewelry and you’re good to go.

cottagecore fashion trend missoma
Missoma

4. Missoma Gold Ode To Rome Necklace Set

Speaking of gold chains, start with this layering set from Missoma. They’re vintage-inspired, sans the trip to a thrift store.

BUY IT ($310)

cottagecore fashion trend janessa leone
Verishop

5. Janessa Leone Klint Straw Hat

This straw boater will look great with flowy nap dresses and ditzy floral blouses alike.

cottagecore fashion trend billie the label
Verishop

6. Billie The Label Eleanor Puff Sleeve Midi Dress

It might appear to be a simple white frock, but this dress contains some of summer’s trendiest details: a square neckline and puff sleeves.

cottagecore fashion trend loveshackfancy
Revolve

7. Loveshackfancy Mckenna Grand Bag

Carry this bag now with flowy dresses, and again this fall with your wool and cashmere sweaters.

cottagecore fashion trend blanknyc
Nordstrom

8. Blanknyc Gingham Ruffle Hem Shorts

These sweet gingham shorts are easier to wear than they appear. Seriously, just throw on a white T-shirt or blouse and you’re good to go.

cottagecore fashion trend hereu
Olivela

9. Hereu Cabas Mini Straw Bag

If we had to describe this bag in three words, we’d use: So freaking adorable.

cottagecore fashion trend othilia lydie
Anthropologie

10. Othilia Lydie Embroidered Blouse

Easy, breezy and detailed with just the right amount of romance. BTW, we’d style these with denim shorts and lace up sandals.

cottagecore fashion trend ariel gordon
Shopbop

11. Ariel Gordon Jewelry Baroque Pearl Drop Necklace

Wear this baroque pearl on its own, or layer the chain with a cascade of meaningful charms.

cottagecore fashion trend urban outfitters
Urban Outfitters

12. Uo Demi Smocked Peplum Tank Top

This might be the easiest way to test out the cottagecore look. Especially since the wide straps will accommodate any bra, and since you can’t beat the under-$35 price.

cottagecore fashion trend olivela
Olivela

13. Lizzie Fortunato Confetti Headband

Grosgrain ribbon + pearls = infallible combination.

cottagecore fashion trend anthropologie
Anthropologie

14. S/w/f Violetta Linen Shirtdress

BRB, we just buttoned this shirtdress up and we’re already on our way to the nearest field.

cottagecore fashion trend net a porter
Net-A-Porter

15. Mehry Mu Fey Mini Rattan And Croc-effect Leather Tote

Surprisingly roomy, this tote is like a picnic basket you can always carry around

cottagecore fashion trend nordstrom
Nordstrom

16. La Vie Rebecca Taylor Pascale Mixed Floral Print Cotton & Silk Top

With ruffles and no less than three sweet floral prints, what’s not to love about this cotton silk blouse?

cottagecore fashion trend joolz
Olivela

17. Joolz By Martha Calvo Pearl & Chain Initial Necklace

Not only does this work with the trend at hand, but you’ll want to wear this initial necklace for years to come.

cottagecore fashion trend maeve rhodes
Anthropologie

18. Maeve Rhodes Shirtdress

An unfussy feel is what cottagecore is all about, and this throw-on-and-go frock embodies that notion perfectly.

cottagecore fashion trend lele sadoughi
Revolve

19. Lele Sadoughi Oversized Scrunchie

Whether you wear it on your wrist or knotted in your hair, it will add a romantic touch to any outfit.



dena silver headshot

Fashion Editor

From 2019-2021 Dena Silver held the role of Fashion Editor covering product recommendations, trends, and what you should be shopping this season.