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Move Over Coastal Grandmas, Amalficore Is This Summer's Biggest Fashion Trend

Bring on the lemon print

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Dasha Burobina for PureWow

Another summer means another TikTok trend taking over fashion and design inspiration. Last year it was the tomato girl summer and for a while, Coastal Grandmother was the end-all-be-all for that beachy, Hamptons aesthetic. In 2024, though, Amalficore is here to add a little European charm to the coastal vibe—and I’m on board. Think: Italian summers, Aperol spritzes, lemon prints, lightweight fabrics, feminine and romantic silhouettes and effortless makeup to top it off.

Creator @jackiecamardo sums up Amalfi Coast fashion perfectly in her what-to-pack video. “It combines the glamour of Italian sophistication with the relaxed ease of Mediterranean living; timeless elegance,” she says. If your internal mood board is lighting up as much as mine is, you’re probably about to give your fingers a workout with all the online shopping you are about to do. Ahead, add a few of my favorite Amalficore-inspired pieces to cart for your summer style.

5 Things Everyone In Paris Is Wearing Right Now


1. Lulus Decidedly Summery Mini Dress

What I Like

  • ring detailing
  • side cutouts

What I Don't Like

  • material has no stretch

Lulus

I’m picturing a sweet, beachy date night in this sexy mini dress. From the side cut-outs adorned with ring details to the boat neckline, it’s the perfect pick for warmer weather. The fabric is a lightweight (lined) cotton blend, and while it’s designed to skim your body without looking too snug, there’s no stretch, so don’t expect any give.

Fast Facts

  • Size Range: XS to XL
  • Material: cotton blend

2. J.Crew Ruched Shoulder Swimsuit

What I Like

  • lemon print
  • ruched one shoulder

What I Don't Like

  • full bum coverage

J.Crew

Obviously I couldn’t pass up this lemony one-piece for an Italian-inspired summer wardrobe. The one-shoulder silhouette and intricate pattern gives this suit a luxurious vibe and the ruched sides are great for flattering your waist. If you like a little bit of a cheeky bottom, this one may not be for you as it has very full coverage.

Fast Facts

  • Size Range: 0 to 24
  • Material: polyamide-elastane blend

3. Ann Taylor The Palazzo Pant

What I Like

  • stretch waistband
  • vibrant color

What I Don't Like

  • may fit long on shorter legs

Ann Taylor

Versatile pants with a unique shape or color are a great staple piece to bring on summer vacations or to keep in your closet for date nights, nights out with friends or whatever event you have on the books. I’m in love with the vibrant orange shade of these palazzo pants to throw on with crop tops, billowy blouses or even over a swimsuit for a more upscale beach look. The back has a stretch panel along the waistband, and they also come in petite sizes.

Fast Facts

  • Size Range: XXS to XXL
  • Material: linen blend

4. Abercrombie & Fitch Scarf Dress

What I Like

  • black and white floral pattern
  • flowy silhouette
  • adjustable strap

What I Don't Like

  • may be too long on petite frames

Abercrombie & Fitch

In my head, I’m strolling along the Amalfi coast sipping an Aperol spritz in this trapeze maxi dress. The sweet floral pattern and black blocked hem are the perfect modern-minimalist-feminine combination for a summer look. The polyester material will wash well and the neckline strap is adjustable, too.

Fast Facts

  • Size Range: XXS to XL
  • Material: polyblend

Looking for a little splash of whimsy and color for your bathroom? This adorable floor mat will make you smile every time you step out of the shower. It’s made of a plush cotton that the brand describes as “cushy” when you step on it and the fun design brings a bit of the sea right to your bathroom. It’s 20 by 30 inches and comes in green and blue.

Fast Facts

  • Material: cotton

6. Anthropologie 3D Slingback Heels

What I Like

  • short kitten heel
  • upper detailing

What I Don't Like

  • may feel tight on wide feet

Anthropologie

Slingback kitten heels are not a style I predicted to see on my 2024 fashion bingo card, but they’ve become a popular style for casual and dressy occasions alike. These have a one-inch heel, and the pointed, closed toe is sophisticated and sleek without adding too much fanciness. The upper is leather and while the strap isn’t adjustable, it should be easy to slip over your heels.

Fast Facts

  • Size Range: 5 to 10.5
  • Material: leather

7. Elrene Home Fashions Mediterranean Cloth Napkins

What I Like

  • double border edges
  • large size

What I Don't Like

  • only comes with four

Elrene

An outdoor dinner party isn’t complete without a cute set of cloth napkins to really finish off your tablescape. The blue and yellow detailed design on these linens are fresh and vibrant for summertime. They come in a set of four, so you may want to grab two or three sets to make sure you have enough for all your guests.

Fast Facts

  • Material: polyester
  • Size: 17 by 17 inches

8. Saylor Morgana Set

What I Like

  • crocheted
  • sleek pattern
  • scalloped hem

What I Don't Like

  • unlined
  • limited size range

Saylor

This lavish two-piece set is begging to be photographed on the Italian coastline, but if you can only swing a swanky outdoor dinner with a fancy cocktail, that will look just as chic. The full set is crocheted and is unlined, so you’ll want to add a bralette and maybe some boy shorts underneath to avoid any chafing. (Though the weave is tight enough to avoid any see-through parts, so don’t worry about any nip slips.) As an added bonus, you can wear the pieces separately, too.

Fast Facts

  • Size Range: XS to L
  • Material: polyester

9. Lulus Trendsetting Choice Strapless Dress

What I Like

  • belted waist
  • strapless neckline
  • pockets

What I Don't Like

  • need to size up for larger chests

Lulus

The bright white shade of this strapless midi is sure to highlight your summertime glow, whether you’re at the beach or not. The waist is fitted and has a few pleats to lay more seamlessly and, yes, there are pockets. The brand suggests sizing up if you have a larger chest and notes this style is best suited for A to C cups.

Fast Facts

  • Size Range: XS to XL
  • Material: cotton

10. Open Edit Colette Sandals

What I Like

  • netting-like upper
  • block heel

What I Don't Like

  • limited colors

Open Edit

Versatile sandals are a timeless staple piece. These have a slanted, three-inch block heel and a net-like upper to add a bit of texture to your look. One customer notes that the netting is stretchy for a comfortable fit, too. You can grab these in beige sand, olive aloe or black.

Fast Facts

  • Size Range: 4 to 13
  • Material: textile blend and rubber sole

11. BTB Los Angeles Azalia Tote

What I Like

  • flower detail
  • structured shape

What I Don't Like

  • unlined

BTB

One of my favorite things about raffia is that the material is versatile enough to look chic with many different trends. This beachy style has three white flowers on the front and a spacious interior to hold your things. But be sure you have your smaller items secured in an additional pouch inside because it’s unlined and you don’t want anything slipping through the weave.

Fast Facts

  • Material: raffia

12. Abercrombie & Fitch Emerson Dress

What I Like

  • puff sleeves
  • smocked bodice

What I Don't Like

  • may run long on petite frames

Abercrombie & Fitch

Puff sleeves and a ruched bodice scream romance, if you ask me. This darling dress has a square neckline and a very feminine silhouette to offset the minimalist design. I recommend adding pops of red to this look, whether that be a bright lip, heels or a mini handbag.

Fast Facts

  • Size Range: XXS to XXL
  • Material: linen-blend

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