Stitch Fix Celebrates Back-to-School with a Stylish Drop Off Club for Moms

The rain stopped and the sun came out just as New York City moms were finally given a moment to exhale. In part, it was the fact that they had finally dropped their kids off at school. But it was also because they were invited to the Stitch Fix Drop Off Club, a Soho-based retreat where they could leave the chaos and rush of the back-to-school morning routine behind and, at long last, get a moment to themselves.

Fancy coffee was served; so were plenty of delicious pastries. But most important of all, the Stitch Fix Drop Off Club offered a chance to meet with Favorite Daughter co-founder Sara Foster and celebrate her brand-new collaboration with Stitch Fix, all centered around the topic of the day: school drop-off.

Moms know: It’s a special (and relatable) club to be a part of. That moment when you stroll up to school and pass your kiddos off to the teacher. But it’s also a moment that’s full of opportunities for new connections and self-expression. With help from the stylists at Stitch Fix, the drop-off routine can be centered around confidence. What we wear plays a huge part.

This is where Foster’s collab is totally apropos. From Favorite Daughter’s Drop Off Club Half Zip to the Drop Off Club Tee, it’s easy for moms managing the morning to dress to impress. (Other stylish options from Stitch Fix were also on display at the event, from Z Supply’s Europa Polka Dot Slip Skirt to their Prep Rally Polo Sweatshirt.)

Getting dressed is easy and confidence is inevitable when Stitch Fix has your back. Scroll on for an inside look at more behind-the-scenes moments from the event.