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The Unexpected Hair Trend That Would Make Boomers Proud

What goes around comes around—and we’re not just talking about karma here. In this case, we’re referring to hair trends. Every few years, there’s a collective recycling of styles that occurs and looks we never thought we’d see again (ex: space buns and butterfly clips) are suddenly everywhere.

Now it appears we’ve gone even further back in time to the hair trends our mothers wore back in their day, as evidenced by the recent proliferation of shaggy, feathery cuts that are all over TikTok and Instagram. Taking the top spot as the most requested cut of 2022 so far is the octopus haircut.

What Is An Octopus Haircut?

Named for the way the cut is more round and bulbous up top and spreads out at the bottom (like an octopus head and its tentacles), the style is essentially a type of shag.

The cut is characterized by its visible layers with wispier pieces that blend in through the lengths, so you still get plenty of volume on top, but the overall effect is a little softer than a mullet or a wolf cut.

Why Is It So Popular?

The octopus haircut offers a nice alternative to traditional layers and allows you to keep some length throughout. Though you can always tailor a cut to suit your hair, this style tends to work best on those with straight or naturally wavier hair (especially if you don’t want to be bothered with styling it too much).

How Can I Get In On The Trend?

Ask your stylist to keep the layers on top and in front of your face shorter and rounder with the ends textured so they lay nicely, while keeping the rest of your hair longer. This way you get maximum volume on top without sacrificing the overall length. (And if that’s too much to remember, just bring these photos to your appointment—or better yet, ask your mom for some of her throwback pics.)



Jenny Jin Headshot Vertical 2023

Beauty Director

Jenny Jin is PureWow’s Beauty Director and is currently based in Los Angeles. Since beginning her journalism career at Real Simple magazine, she has become a human encyclopedia of...