The Upgraded Peter Thomas Roth Instant FIRMx Eye Tightener Is Selling *Fast*—Here's Why Buyers Call It "Magic"

When it comes to reducing puffiness, crow's feet and wrinkles, I can't think of a better beauty product than the Peter Thomas Roth Instant FIRMx temporary eye tightener. But the vitamin C and vitamin E-packed cream—which went viral on TikTok in 2021 and has been compared to "liquid Botox"—is now available in an upgraded, sheer-tinted formula ($38) that the brand says "tightens, firms and smooths" skin instantly. Indeed, a clinical study showed that 100 percent of participants saw an "immediate improvement" in fine lines and wrinkles after swiping this stuff on. No wonder early reviewers call it "magic," and refer to it as their "secret weapon" for looking more awake.

The best part? The new "easy-wear" formula is designed to neutralize the appearance of white casts and prevent pilling under makeup. So if you want to banish eye bags and smooth crow's feet in a snap, this reimagined product has your name written all over it. But if you want to get your hands on it, you'd better hurry—it's selling fast at retailers like Ulta and Sephora, and even the brand's TikTok Shop where it originally launched.

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In addition to the new, lightly tinted formula, this updated product also comes with a handy-dandy brush to make application easier and more precise. Plus, buyers say that it works great under makeup, making it the ultimate first step in your morning beauty routine.

It's so good, in fact, that it's turned multiple skeptics into true believers—just peep TikTok creator @abbythebadassmom's review above.