Murad's New Retinol Eye Masks Are Giving My Under Eyes Life

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As I've aged into my mid to late 20s, I've started to visibly see the effects of lack of sleep, poor nutrition, hangovers and so on in my skin. My least favorite? Dark and textured under eyes. I started trying out the new Dr. Zion X Murad Retinol Youth Renewal Eye Masks, and after using it for three weeks, I have to say, they are *seriously* reviving my sad, gloomy eyes. Listen, I do what I can to give my body optimal nutrition, but I'm human (and am a sucker for a good skincare product), and sometimes my eyes just need a little extra help.

Murad collaborated with board-certified Internal Medicine Physician, and TikTok-famous Dr. Zion Ko to create an incredible formula for under eye rejuvenation that provides an instant retinol boost. "Murad is the GOAT of retinol and these bio-cellulose masks take retinol delivery to the next level by locking in ingredients for 100 percent benefits—meaning more ingredient bang for your buck," Dr. Zion says on the site.

OK, but why are they so great?

There's something so luxurious and relaxing about popping on a couple of under eye patches after a long day, and these ones are very soothing and comfortable to wear. The retinol-based formula is meant to help minimize fine lines and brighten any darkness. They're also quite large compared to a lot of under eye masks I've tried and reach from your tear duct all the way up to your temple in an upward, crescent shape. The mask itself is made of a bio-cellulose that helps hold them in place while maximizing retinol absorption. I will say, if you're smiling a ton or moving your face a whole bunch, they'll definitely shift a smidge, but aside from my cute selfie, they stayed in place for the entirety of use.

cat selfie
Olivia Kappler

I've Seen Such Improvement Overall And Will 100 Percent Continue Using These Bad Boys

I slip these disposable patches on at night for 15 minutes and can see an immediately lift and boost in brightness under my eyes that carries into the next morning. Just be sure to apply your SPF in the morning for extra protection. I've noticed a huge improvement in the texture and darkness under my eyes. If you struggle with a lot of fine lines and dullness under your eyes, these gel masks may be just right for you.

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Commerce Editor

Olivia Dubyak is PureWow's Commerce Editor and textbook Capricorn. She studied journalism at Duquesne University in Pittsburgh, Pennsylvania, but has gone from New York City to...