The One Place You're Forgetting to Put Foundation

The great irony of foundation is that you want to look like you’re not wearing it at all. And the key to nailing this natural look lies in one little secret—or spot, rather, that you might be missing with your application: your eyelids.

Huh? Please explain. Well, for starters, they’re called dark circles, not dark semi-circles. Meaning any shadows in that area encircle your entire eye (not just underneath). Bringing your foundation over your lids will help even out any discoloration there and brighten up your entire face. Plus, it serves as a base for eye shadow.

So, the next time you go to put on your makeup, don’t skip the eyes.

The Top-Rated Foundations That Actually Stay Put

Jenny Jin Headshot Vertical 2023
Jenny Jin

Beauty Director

Jenny Jin is PureWow’s Beauty Director and is currently based in Los Angeles. Since beginning her journalism career at Real Simple magazine, she has become a human encyclopedia of...
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