The 8 Most Exciting Fall Beauty Launches

Guys, we’re just as bummed about summer ending as you are, but here’s something to look forward to this fall: Eight new beauty products that decorate your lids, smooth over dry patches, tame frizz and brighten dull skin.

10 Beauty Product Swaps to Make for Fall

patmcgrath bronze v palette1

Patmcgrath Mothership V: Bronze Seduction Eye Palette

Our initial thoughts: Another eye shadow palette? Big whoop. Seconds later, we literally emitted a big whoop. There’s something so otherworldly about the creamy textures and iridescent finishes of these shadows that they make even this (at times) jaded beauty editor giddy with joy. Plus, the jewel-toned and gilded color palette will easily compliment every cozy sweater and holiday dress in your closet.

Pat McGrath ($125)

glow recipe bluberry bounce cleanser
Glow Recipe

Glow Recipe Blueberry Bounce Gentle Cleanser

Newly reformulated and repackaged with a user-friendly pump, this multipurpose cleanser goes well beyond the typical duties of a face wash. With gentle exfoliating acids and hyaluronic acid, it removes every last trace of makeup (even the stubborn waterproof stuff) while also getting rid of dead skin buildup so you maintain a clearer complexion with every use. The light blueberry scent is pleasant, not overly sweet.

Glow Recipe ($34)

onomie setting powder

Onomie Aha! Perfecting Setting Powder

Setting powder has a bad rap for being, well, too powdery and making your face look dry. That said, we were reluctant to give this one a try but were ultimately seduced by its ingredient list—which boasts lactic acid, peptides and vitamin C (all heavy hitters in some of our favorite skin-care products). Apart from the immediate blurring effect it had on our skin, we were taken with how much softer and brighter our faces looked as the weeks progressed.

Onomie Beauty ($30; on sale August 31)

biossance squalane and bamboo deodorant

Biossance Squalane + Bamboo Deodorant

Welp, we may have just found our favorite deodorant ever. The fact that it’s completely nontoxic is just one of the reasons we love it. Other contributing factors include: the way it glides on smoothly with no tugging, how it doesn’t irritate our skin (even after shaving), the fresh, but not fake clean scent and how it doesn’t pill or leave marks on our clothes.

Biossance ($16)

kat von d lash liner
Kat Von D

Kat Von D Lash Liner

For fans of tightlining: This liquid liner has a gel-like consistency that binds to your waterline for longer lasting wear. The soft, doe foot applicator is gentle on eyes and is easier to control than most brushes. Pro tip: Give the liner 15 to 20 seconds to set before going about the rest of your makeup. 

Kat Von D ($20)

clarisonic mia smart connected

Clarisonic Mia Smart 3-in-1 Connected Beauty Device

Raise your hand if you have (or had) a Clarisonic brush that you no longer use? That makes the both of us. Well, ladies and gents, the OG cleansing brush that launched over a decade ago has made some serious improvements with its newest device. For starters, it now pairs with an app to give you a customized skin-care routine based on your skin type and personal goals (i.e., minimized pores). It also pairs with new brush heads—including our personal favorite: the sonic awakening eye massager, which delivers 18,000 depuffing massages in one minute. Translation: It feels heavenly in the mornings and deflates our puffy eyes like no other.

Clarisonic ($199)

ouai scalp and body scrub

Ouai Scalp & Body Scrub

After a sun-soaked summer, there is nothing our skin needs more than some good exfoliation. And when we put this sugar and coconut oil concoction to the test, it soothed our dry scalps as well as smoothed over rough elbows and knees. The rose and bergamot fragrance it leaves behind is—in a word—divine. 

Ouai ($38)

igk good behavior smoothing spray

Igk Good Behavior Spirulina Protein Smoothing Spray

Meet the antidote to overly bleached or heat damaged hair. (OK, maybe antidote is a bit of an oversell, but this spray will drastically improve the way your fried strands look and feel. For real.) Mist generously on damp hair before styling and it will form a protective barrier, while the heat from your blow dryer will activate bonding polymers in the formula that mimic the smoothing effects of a keratin treatment. 

IGK ($32)

Jenny Jin Headshot Vertical 2023

Beauty Director

Jenny Jin is PureWow’s Beauty Director and is currently based in Los Angeles. Since beginning her journalism career at Real Simple magazine, she has become a human encyclopedia of...